Home Based Email Marketing Specialist

The DCX Client Services - Home Based Email Marketing Specialist will work as a full-time employee for a growing business based in the United States. You will get a chance to learn new skills as well as demonstrate skills you've learned in the past. You will be responsible for closely following the instructions and processes outlined by our client.

The daily tasks will vary so it will be necessary to be very flexible in this position. Other necessary characteristics of the job include having a strong attention to detail, ability to work well with co-workers, and a desire to learn new work skills.

Ideal Candidates will be

• Extensive experience with major email marketing platforms, preferably HubSpot
• Strong understanding of customer segmentation, database management, and email technologies
• Proficiency in analytics and email marketing metrics, with the ability to derive meaningful insights
• Excellent project management skills, with the ability to manage multiple projects simultaneously and meet deadlines
• Strong writing and editing skills with attention to detail
• Knowledge of HTML/CSS for email design preferred
• Excellent customer service skills
• Organizational and time management skills
• Superior verbal and written communication skills
• Independent self-starter with the ability to prioritize and work within established guidelines while maintaining confidentiality

Role Details

• Industry: Promotions
• Work Shift: 8:00 AM - 5:00 PM CST (USA)
• Workdays: Monday through Friday (USA)
• Written and spoken English skill: Very Proficient
• Salary Range: PHP 85,000

Job Responsibilities

• Develop and execute comprehensive email marketing strategies aligned with business objectives such as lead generation, customer acquisition, retention, and engagement
• Manage all aspects of email campaigns from conception to analysis, including template design, call-to-action, and content creation
• Refine segmentation strategies to deliver targeted and personalized email content, enhancing user engagement and conversion rates
• Implement and optimize email automation workflows to efficiently nurture leads and maximize customer lifecycle value
• Oversee and lead the execution of all email campaigns via HubSpot platform
• Utilize analytics to monitor and evaluate email campaign performance, providing actionable insights for optimization
• Ensure integrity of subscriber databases, implement growth strategies, and ensure compliance with email regulations and best practices
• Conduct regular A/B tests to experiment with new ideas and improve email campaign performance metrics
• Collaborate closely with other departments and partner teams like content and design to ensure an integrated marketing approach
• Stay updated on the latest email marketing trends, tools, and technologies, experimenting with new techniques to enhance the email marketing program.

Additional Job Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field preferred
• Minimum of 3 years of experience in email marketing, with a proven track record of successful campaign development and implementation

Software that will be used

• Various promotional industry specific software (I.e., Sage, ESP, CommonSku, Syncore, HubSpot)
• Proficient with Microsoft suite (Word, PowerPoint, Excel, Outlook)
• Proficient with Google suite (Google sheets, Gmail etc.)

About DCX

DCX is a leading BPO that supports growth minded small and medium sized businesses in the United States. If you're interested in working with some of the fastest growing companies in the USA, we are excited to have you apply!

To our customers, we promise that we will help them focus on their most important goals by providing superior back-office services. We bring a mindset of quick response, attention to detail, and innovative ideas to all that we do for our customers.

To our team members, we promise to be a company that is, first and foremost, dedicated to our employees. We aim to be a compassionate organization that looks after everyone's well-being through generous salaries, empathetic management, and growth-oriented training. We are always looking to offer perks in addition to pay, including work-from-home opportunities, travel allowances, meals, and more.

We look forward to receiving your application and getting to know you better!