Specialist, Audience Engagement & Lifecycle Marketing

Specialist, Audience Engagement & Lifecycle Marketing

Job Details

• Req #: 1292-1
• Start Date: 09/19/2025
• End Date: 01/30/2026 (Hard Stop)
• Duration: 19 Weeks, 1 Day
• Location: Remote (U.S. only)
• Schedule: 20–25 hours/week (4–5 hours/day, schedule TBD)
• FLSA Type: Non-Exempt – US

About Our Client

• Our client is a leading U.S.-based digital audio platform, delivering personalized music and podcast experiences to millions of users. The platform is accessible via mobile, web, and a wide array of connected devices, offering innovative technologies to drive user engagement across multiple content channels.

How You’ll Make an Impact

• We’re seeking a Specialist to join the Audience Engagement & Lifecycle Marketing team part-time (20–25 hours/week).
• This role will support the operations and performance of Pandora’s owned audience engagement channels, including email, push notifications, in-app messaging, and on-platform advertising.
• You’ll improve testing, calendar planning, and campaign orchestration processes while collaborating across multiple internal teams including Analytics, Content Programming, and Fusion/Creative.

What You’ll Do

• Support impactful marketing campaigns across audience engagement channels (email, push, and on-platform advertising)
• Assist with campaign operations from ideation through audience targeting to final execution, optimizing for performance KPIs
• Help proactively plan monthly campaign calendars and testing strategies
• Work closely with team members to uncover omni-channel insights and deepen user engagement
• Design and maintain a scalable creative testing and reporting repository for ongoing reference and performance best practices
• Regularly monitor and report on campaign performance, identify data anomalies, and troubleshoot bugs
• Manage internal stakeholder relationships across Fusion/Creative, Operations, Analytics, and Content/Programming teams
• Ensure timely project delivery by adhering to deadlines and tracking progress
• Support Lifecycle and Performance Marketing teams with ad-hoc initiatives

What You’ll Need

• BA/BS degree or equivalent practical experience
• 3+ years of experience in marketing and/or product management
• Experience with Adobe Campaign (Airship, Tableau, and ActionIQ are a plus)
• Background in Mobile App, AdTech, Content Marketing, or Subscription Marketing preferred
• Familiarity with HTML coding and ability to edit code
• Strong project management skills and attention to detail
• Proficiency in Excel (PivotTables, campaign forecasts, etc.)
• Excellent written and verbal communication skills
• Ability to manage multiple priorities in a fast-paced environment
• Demonstrated ability to work independently and meet deadlines
• Legally authorized to work in the U.S.

Compensation:

• $34.67 - $45.33/hr (W2/Non-Exempt)