Email Marketing Manager

Manager, Channel Marketing (Email Marketing)

Location: Remote

Duration: 6 Month Contract

Schedule: 40 hours per week

About The Role

We are seeking an experienced email marketing professional to support its Channel Marketing team during a six month backfill assignment. This is a hands on campaign execution role focused on managing high quality email marketing initiatives from planning through deployment, QA, reporting, and optimization.

This position partners closely with internal marketing teams, creative, legal, analytics, campaign operations, and external email service providers to ensure campaigns launch on time and deliver measurable business results.

Responsibilities

• Manage multiple email campaign projects simultaneously while ensuring timelines and deliverables are met
• Execute day to day email marketing campaigns focused on customer engagement, retention, and conversion
• Coordinate campaign development with external ESP partners
• Manage campaign assets, tracking codes, campaign documentation, URLs, UTMs, and campaign setup requirements
• Perform QA and auditing of email campaigns and online customer journeys before deployment
• Proofread email content and validate offers, links, tracking, and customer experience
• Partner with Creative, Brand, Legal, Analytics, Campaign Operations, Digital Experience, and business stakeholders throughout campaign development
• Develop creative briefs using performance insights and channel best practices
• Review creative assets and provide feedback to improve campaign effectiveness
• Analyze campaign performance and recommend optimizations based on reporting and results
• Support recurring campaigns while helping launch new initiatives efficiently
• Identify process improvements that increase execution speed and campaign quality

Qualifications

• 3 to 5 years of email marketing experience with campaign development, execution, and analytics
• 2 or more years managing cross functional marketing projects
• Strong hands on campaign execution experience
• Experience coordinating multiple stakeholders and meeting aggressive deadlines
• Strong QA skills with exceptional attention to detail
• Experience managing campaign documentation, spreadsheets, tracking parameters, URLs, and UTMs
• Strong understanding of direct response marketing principles
• Excellent written and verbal communication skills
• Comfortable working independently in a fast paced, matrixed environment
• Strong Microsoft Excel and Microsoft Office skills
• Experience with project management platforms such as Workfront or Monday.com
• Knowledge of reporting platforms including Tableau, Google Analytics, Adobe Analytics, or similar tools
• Salesforce Marketing Cloud experience is preferred
• Subscription business experience is preferred
• Bachelor's degree in Marketing or related field, or equivalent experience

Pay Rate

• $67.66 to $70.97/hour

Requisition ID: 2938-1