Director of Growth Marketing - EN native speaking for USoftware

USoftware/ Marketing.MBA seeks a passionate and committed Director of Growth Marketing for USoftware, as part of the Creator Group.

At USoftware, we help fast-growing companies scale seamlessly by connecting them with top-tier global tech talent. Through our unique Build-Operate-Transfer (B-O-T) framework, we handle everything—from talent acquisition and operational management to seamless onboarding and long-term support. Our commitment to quality, efficiency, and compliance ensures a hassle-free process, so you can focus on innovation and growth. More than a service provider, we’re a strategic partner in your success.

Role Overview:

As Director of Growth Marketing, you will own and lead the global growth strategy across all digital and demand generation channels. You will be a hands-on leader with a proven track record in B2B SaaS and outsourcing, driving customer acquisition, revenue, and pipeline growth.

You will work cross-functionally with leadership, sales, content, design, and product teams to deliver scalable marketing programs that convert.

Key Responsibilities:

• Develop and lead the global growth marketing strategy with a strong focus on ROI and pipeline growth.
• Plan and execute full-funnel B2B campaigns, including SEO/SEM, performance marketing, social media, and email marketing.
• Oversee marketing campaigns (digital, content, email, social media) from strategy to execution.
• Drive the implementation and optimization of marketing automation, CRM workflows, and lead scoring using tools like HubSpot and Salesforce.
• Coordinate with cross-functional teams (designers, content creators, developers) to ensure alignment.
• Manage budgets, track performance, and optimize marketing spend.
• Deliver insight-driven performance reports, dashboards, and growth KPIs to executive stakeholders.
• Act as the primary client liaison, ensuring satisfaction and gathering feedback.
• Define and analyze KPIs, leveraging insights to refine strategies.
• Oversee content creation, ensuring quality, consistency, and SEO optimization.
• Own and optimize the GTM strategy for product launches, key accounts, and partnership initiatives.
• Ensure brand consistency and drive brand awareness initiatives.
• Ensure alignment with the sales team to drive lead quality, sales enablement, and conversion efficiency.
• Oversee content and brand strategy to support authority-building in IT services, SaaS, and outsourcing sectors.
• Manage global marketing budget and resource allocation for maximum impact.

Requirements:

• English speaker with exceptional written and verbal communication skills.
• 7+ years of B2B growth marketing experience, with at least 3 years in a leadership/director role.
• Proven success in outsourcing, SaaS, or IT services industries with understanding of technical terminology and value propositions.
• Experience collaborating across time zones.
• Proficiency in project management tools (Asana, Trello, Monday.com) & marketing automation (HubSpot, Marketo).
• Strong command of performance marketing, demand gen, content marketing, SEO, and analytics.
• Strong analytical skills with experience using Google Analytics, SEMrush, SEO/SEM tools.
• Familiarity with CMS (WordPress), CRM (Salesforce), and social media platforms.
• Budget management and strategic resource allocation experience.
• Strong communication, problem-solving, and organizational skills.
• Certifications (PMP, Google, HubSpot) are a plus.
• Comfortable operating in a fast-paced, remote-first startup environment.
• Remote candidates are welcome, but a minimum 4-hour daily overlap with Dubai (GMT+4) is required.

Why Join USoftware:

• Accelerate Growth: Play a crucial role in driving USoftware's revenue growth and market expansion.
• Innovative Environment: Be part of a company that values innovation and leverages cutting-edge technologies.
• Career Advancement: Opportunities for professional development and career progression.
• Collaborative Culture: Work in a supportive and dynamic team environment.
• Global Impact: Contribute to projects that have a worldwide reach and influence.
• Remote & Flexible: Enjoy the flexibility and trust that come with a remote work environment and adaptable working hours.

If you are a results-driven marketing professional with a passion for innovation and growth, we invite you to join our team at USoftware. Together, we can redefine success in the SaaS industry.

Please do NOT send private messages to our recruiters and only apply via the official channel HERE!