We are seeking a highly skilled Digital Marketing Strategist (Programmatic) with a strong focus on programmatic advertising to join our dynamic marketing team. The ideal candidate will be responsible for developing and implementing effective digital marketing strategies that drive traffic, conversions, and engagement across multiple channels. This role requires a deep understanding of programmatic platforms and analytics to optimize campaigns and achieve business objectives.

_This is a fully remote role and has the option to go onsite in the Irvine office if local. Hours will vary dependent on the project (5-10 hours/week) and it will be on an ongoing basis.

_Key Responsibilities

Develop and execute programmatic advertising strategies that align with business goals.
Manage and optimize digital marketing campaigns using DSP platforms such as StackAdapt.
Analyze campaign performance data using Google Analytics to inform decisions and strategies.
Conduct audience targeting and segmentation to enhance campaign effectiveness.
Collaborate with creative teams to produce compelling ad content that resonates with target audiences.
Monitor industry trends and emerging technologies to stay ahead in the digital marketing landscape.
Oversee budget management for programmatic advertising initiatives and ensure optimal ROI.
Implement A/B testing strategies to refine and enhance campaign performance.
Utilize SEO, SEM, and PPC strategies to support overall digital marketing efforts.

Qualifications

Bachelor's degree in Marketing, Business, or a related field.
6+ years of experience in digital marketing with a focus on programmatic advertising.
Proficiency in programmatic advertising platforms, particularly StackAdapt.
Strong analytical skills with experience in Google Analytics and data analysis.
Familiarity with SEO, SEM, and PPC strategies is a plus.
Experience in campaign management and audience targeting.
Knowledge of social media marketing and marketing automation tools.
Understanding of conversion rate optimization and CRM software.

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data.

Benefits

Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

Email Your Resume In Word To

Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:

avni.vachhani@jobalert.creativecircle.com

Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : AV10-1852967 -- in the email subject line for your application to be considered.***

Avni Vachhani - Recruiter

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.

This job was first posted by Creative Circle on 05/14/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.

Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.