Regional Marketing Lead - APAC

Regional Marketing Lead - APAC

Location: Australia

About CoreView

CoreView is the global leader in effortless Microsoft 365 (M365) security, governance, and administration. Trusted by Fortune 100 companies, we empower organizations to simplify complex M365 environments, strengthen security, and maximize ROI—with over 20 million users managed worldwide.

Our unified, cloud-native platform delivers powerful automation, rapid value, and end-to-end visibility across the entire M365 ecosystem. Backed by world-class support and a collaborative, innovative culture, CoreView is a place where your ideas matter and your work truly impacts global enterprises.

Job Summary

CoreView is seeking its first Regional Marketing Lead – APAC to own and drive our marketing strategy across this dynamic region. As the pioneering marketing leader in APAC, you will define and execute the regional marketing vision, build brand awareness, and spearhead demand generation. You will be empowered to build momentum from the ground up, owning the strategy and execution for all marketing activities, and serving as the architect of APAC’s go-to-market success. This role requires a creative, entrepreneurial leader with deep expertise in ABM and partner marketing, strong strategic vision, and the drive to make an outsized impact in a fast-growth environment.

Job Requirements:

• 5+ years’ experience in B2B SaaS, focused on enterprise-level accounts in APAC.
• Proven expertise in field and partner marketing; experience launching and owning new-market initiatives is a plus.
• Demonstrated ability to build regional strategies, drive demand generation, and deliver measurable results—especially as a solo or first-hire marketer.
• Proficient with Salesforce (SFDC), HubSpot, and other marketing technologies to manage, execute, and report on campaigns.
• Entrepreneurial mindset with strong analytical, project management, and stakeholder engagement skills.
• Collaborative and creative approach; comfortable working independently and as a regional owner.
• Excellent communicator—able to evangelize CoreView’s story and inspire engagement internally and externally.

Job Responsibilities:

• Develop, own, and execute the APAC marketing strategy to drive pipeline growth across brand awareness and demand generation - both directly and through our reseller ecosystem.
• Develop and execute regional marketing activities in APAC. Be the face of marketing in the region.
• Create and drive partner marketing initiatives—owning relationships, joint campaigns, and brand alignment with key reseller partners.
• Collaborate closely with sales, SDR, and global marketing teams to ensure strategic alignment, campaign execution, and lead follow-up.
• Monitor, analyze, and report on marketing effectiveness, providing actionable insights and continuous optimization.
• Manage and allocate the regional marketing budget, tracking ROI and ensuring every investment fuels growth.
• Champion CoreView’s values and culture, helping shape our presence in APAC as a best workplace and industry leader.

Additional Notes

As we grow, we are looking to hire people who share our values and goals. Our values are the core of everything we do:

• Collaboration – Sharing knowledge, resources, and support to drive success
• Ownership – Holding ourselves accountable for delivering excellence
• Respect – Valuing every voice to build a stronger team
• Empathy– Understanding each other to foster a supportive workplace

We are committed to creating a diverse and inclusive global workplace, helping each other achieve our goals, and having fun along the way.

CoreView is an Affirmative Action, Equal Opportunity Employer that values the strength that diversity brings to the workplace. All qualified applicants will receive consideration for employment and will not be discriminated against based on gender, race/ethnicity, protected veteran status, disability, or other protected group status.