Product Marketing Manager - AI Cloud

Manager - Product Marketing (AI Cloud), Core 42, Ireland (Remote)

Core42, a G42 company, empowers individuals, enterprises, and nations to unlock the full potential of AI through its comprehensive enablement capabilities. As a leading provider of sovereign cloud, AI infrastructure, and services, our mission is to accelerate the achievements of others and help them reach their most ambitious goals.

We’re seeking a Product Marketing Manager (AI Cloud) to own go-to-market for Core42’s AI Cloud—covering inference at scale, model serving/ops, and GPUaaS. You will translate our technical advantages (latency/SLA, price-performance/TCO, sovereignty and data residency) into adoption, pipeline, and revenue across priority regions (US, EMEA, UAE), partnering with Product, Solutions Engineering, Sales, Growth, and Brand/Comms.

This role reports to the Senior Product Marketing Manager and works closely with product leadership.

Responsibilities

• Market & Competitive Intelligence: Continuously monitor and analyze the AI cloud competitive landscape, including new entrants, pricing strategies, product features, and market positioning, to inform strategic GTM decisions
• Target Audience Definition: Deeply understand and segment our ideal customer profiles (ICPs) and buyer personas, including their pain points, motivations, and decision-making processes, to tailor messaging and GTM strategies
• Positioning & Narrative: Define differentiated messaging that connects infra metrics (throughput, latency, availability, price-performance) and sovereignty controls to value for CXOs, architects, and procurement
• GTM & Launches: Own GTM strategy and execution for AI Cloud (ICPs, use cases, SKUs/offers, channels, calendar, success metrics). Design onboarding motions (credits/POCs/trials) to shorten time-to-first-value.
• Sales Plays & Enablement: Build plays, talk tracks, objection handling, competitive battlecards, and pitch materials; deliver ongoing enablement in partnership with Sales, Partners, and Engineering.
• Growth & Acquisition: Work closely with Brand, Growth/Ops, and Product teams to plan and run global digital acquisition campaigns (paid search/social/display, content syndication, webinars/events offers adhering to monthly CAC/ROI targets.
• Content & Proof: Produce solution briefs, web/landing copy, reference architectures, validation/benchmark reports, ROI/TCO tools, and demo storyboards with PM; drive high utilization by field and partners.
• Pricing & Packaging: Recommend plan structures and metering/billing levers; model ACV/GM impact; run controlled pricing/offer experiments with Growth and Finance.
• Regionalization & ABM: Provide regional playbooks (US/EMEA/UAE) with ABM hooks, event guidance, and localization requirements for technical buyers and procurement
• Ecosystem & Events: Shape narratives and proof for GITEX, GTC, SC, and vertical forums; co-market with silicon, ISVs, and SIs; secure joint validations, benchmarks, and references.
• Measurement: Create dashboards to track penetration, acquisition, adoption, and influence; instrument content and play utilization; report insights that improve pipeline and win rate.
• Collaboration: Work cross-functionally with Brand, Growth, Sales, and Product to align strategy and execution; support portfolio changes.

What We're Looking For

• Experience: 7–10+ years in B2B product marketing (or adjacent), with 3+ years in AI/cloud infrastructure, HPC, or AI platforms. Proven track record of successful product launches, positioning and GTM executions - from insight to launch to postmortem
• Technical Fluency: Strong experience of GPU computing/acceleration and the ML lifecycle (data prep → training → fine-tuning → evaluation/monitoring → inference/model serving); familiarity with Kubernetes-based deployment patterns.
• GTM & Commercial: Familiar with GTM frameworks and product launch processes; comfortable with ROI/TCO modeling and pricing/packaging experiments.
• Communication: Strong portfolio of content creation and messaging; executive-caliber writing/presenting for technical and business audiences. You think in narratives, not just features and you’ve built or refined a messaging system, not just written landing pages.
• Tools: Proficient with analytics/visualization and reporting (e.g., Excel, Tableau, Power BI) and common sales/marketing stacks.
• Education: Bachelor’s degree in Marketing, Business, Computer Science, or related field.
• Ability to work independently and prioritize ruthlessly in fast-paced environments

What Working At Core42 Offers

With a diverse team of 1,100+ employees from 68 nationalities, we foster an inclusive, innovative and collaborative environment. At Core42, we foster a culture grounded in trust, accountability and high performance. We are united by our values: Grit, where we overcome challenges with resilience and determination, Passion, which drives us to pursue excellence in everything we do, and Impact, as we aim to inspire progress and create meaningful change. Our team members thrive in an environment where each person’s contributions propel us forward, and together, we commit to achieving extraordinary results.

• Competitive Salary: We offer an attractive salary package based on your skills and experience
• Yearly Bonus: In recognition of your contributions, you will receive a performance-based annual bonus
• Exclusive Discount Cards: Access special benefits with Esaad and Fazaa cards, offering discounts across a wide range of services
• Premium Family Insurance: We provide comprehensive health coverage, including dental, vision and life insurance, ensuring the well-being of you and your family
• Learning & Development: We offer access to top-tier learning platforms to help you grow in your career. Learn at your own pace with unlimited access to premium courses.