Corporate Marketing Lead

We are a Toronto-based Software Design and Development company with a decade of consistent and profitable growth with presence in the US, EU and Asia-Pac.

To support our growth and development, we are looking for a Marketing Professional with strong Social media marketing, with strong process, workflow and Talent management credentials.

The lead will be responsible for promoting our Software Product (B2C in Edutech space) and a Software Talent Service.

Along with overall lead of the Marketing functions, (70%), you will be work closely with the Talent Development team to help with management of applicants for new positions and projects (30%)

The Lead will need to be self-managed and will work closely with Design Lead and the Talent Lead.

Responsibilities:

Content Creation & Curation:

Developing and scheduling engaging content (text, images, videos) for different platforms, ensuring it aligns with the brand's voice and goals in collaboration with the Design Lead.

Platform Management:

Managing and optimizing company pages, monitoring activity, and responding to comments and messages.

Community Building:

Fostering a positive and engaging community around the brand by interacting with followers and encouraging participation.

Campaign Development & Execution:

Planning, executing, and tracking the performance of social media campaigns, collaborating with other teams as needed.

Performance Analysis:

Monitoring social media metrics, analyzing campaign performance, and using data to optimize strategies and improve ROI.

Staying Updated:

Keeping abreast of the latest social media trends, platform updates, and best practices.

Qualifications

• A Marketing degree is preferred.
• A Successful track record of designing and running Digital campaigns over Social Media and LinkedIN.
• Proven experience with sourcing methods including Boolean search, user groups, networking and sourcing via web channels;
• Attention to detail and strong time management skills;
• Strong analytical approach, problem solving skills; and ability to operate in a fast paced environment.

Please apply with resume and include your portfolio.

Location: Remote

If you feel you are fit for the role or have someone in your circle with the relevant experience then please apply via LinkedIn or share your profiles with us at hr@cloudvital.ca