Web & Marketing Designer – Work From Home

About ClinicMind

ClinicMind is the #1 EHR and practice management system for chiropractic clinics in the U.S.—and we’re just getting started.

We exist to fight back against the bloated, confusing, and often predatory systems that make healthcare harder than it should be. Insurance companies profit by delaying care, denying claims, and overwhelming providers with red tape. We're building software that helps practices beat them at their own game—so clinicians can focus on healing, not billing.

Thousands of practices already rely on us to thrive. Now, we’re expanding into mental health and general medicine, bringing our bold mission and proven tools to new providers across the country.

To do that, we need to tell our story better. We need a powerful web presence and marketing engine—one that resonates with purpose-driven practitioners and pushes the industry forward.

And that’s where you come in.

The Role

We’re hiring a Web & Marketing Designer to lead the redesign of ClinicMind.com and own the look and feel of our entire marketing experience—from social campaigns and email templates to digital ads, landing pages, and event materials.

This is more than a production role. It’s an opportunity to shape how the world sees a company that’s taking on one of the biggest challenges in healthcare—and winning.

You’ll be the sole Marketing Designer, collaborating closely with our Head of Design (focused on Product), while owning the end-to-end creative execution for Marketing. You’ll conduct research, define strategy, explore bold ideas, and bring it all to life with polished, conversion-minded design.

If you're a web designer with strong visual instincts, CMS fluency, and you want your design work to matter in the real world—to patients, providers, and an entire industry—this is your moment.

What You’ll Do

• Redesign ClinicMind.com: Own the full website redesign—from research and discovery to IA, prototyping, visual design, testing, and delivery. Your work will support brand awareness, customer conversion, and market expansion.
• Execute Marketing Creative: Design campaign assets, landing pages, social media graphics, event collateral, email templates, digital ads, and more.
• Champion Research: Conduct user and stakeholder research, synthesize insights, and translate them into actionable creative strategies.
• Evolve the Brand: Help refine and extend our visual identity to ensure brand consistency across all marketing and digital touchpoints.
• Collaborate with Teams: Work closely with Marketing, Product, and Sales to ensure creative alignment with business goals.
• Own the Craft: Deliver polished, thoughtful work that’s grounded in design thinking, brand systems, and user needs.

What We’re Looking For

• 3-5+ years of professional experience as a web or marketing designer
• Strong portfolio of responsive web designs, visual design work, and branded marketing assets
• Proficiency in Figma and a major design suite (Adobe CC, Affinity, etc.)
• Deep understanding of layout, typography, color, and hierarchy
• Mastery of CMS tools like Webflow, Framer, or WordPress
• Strong grasp of responsive design, accessibility standards, and design systems
• Familiarity with design thinking and human-centered design methodologies
• Ability to plan and conduct usability testing and basic research independently
• Strong verbal and written communication skills
• Must be available to work Monday-Friday, 9am-5pm Eastern Time

Bonus Points For

• Experience building or evolving brand systems for SaaS or B2B companies
• Background in healthcare, health tech, or other regulated industries
• Experience supporting marketing teams in fast-moving startup or scale-up environments
• Experience with 3D design tools (e.g., Blender, Cinema 4D, or similar) for event booth or environmental design
• Experience with A/B testing, user surveys, guerrilla testing, card sorting, and interviews
• Knowledge of SEO best practices or conversion rate optimization (CRO)
• Experience working on data-informed creative projects