Marketing Operations Manager

We are hiring a Marketing Operations Manager for a U.S.-based professional services company in the legal industry. This is a full-time remote role. This role is ideal for someone who thrives in creating efficient marketing and sales processes, enjoys working with data-driven systems, and has a strong background in HubSpot CRM management and marketing operations.

Key Responsibilities:

• Configure and maintain HubSpot to ensure every inbound lead is captured and tracked without gaps.
• Manage integrations between HubSpot and other tools (ads platforms, analytics, software) to ensure end-to-end tracking.
• Build, test, and optimize automated workflows for lead nurturing, follow-ups, and client communications, ensuring every lead receives timely, relevant communication.
• Develop and refine a lead scoring model that accurately prioritizes prospects for intake and sales.
• Maintain clean, deduplicated, and up-to-date records within HubSpot to ensure reliable reporting.
• Track each stage of the funnel (inquiry → consultation → signed case) to identify bottlenecks and leakage.
• Quickly identify and resolve CRM or automation issues, ensuring zero lead leakage and accurate reporting.
• Provide clear, accurate dashboards for leadership with CAC, conversion rates, lead volume, and performance.
• Translate metrics into clear insights and regular reporting.
• Deliver actionable recommendations based on data trends to improve funnel efficiency and conversion.
• Continuously improve systems to maximize efficiency and effectiveness.
• Collaborate with sales and marketing leaders to ensure workflows support operational needs.
• Identify and implement system enhancements that increase automation efficiency and reduce manual tasks.
• Train team members on HubSpot features and provide ongoing support to improve adoption and usage, clearly explaining technical processes to nontechnical team members.
• Ensure all CRM processes comply with data privacy laws and internal firm policies.
• Contribute to the development of firm standard operating procedures (SOPs) as related to marketing operations and HubSpot.
• Perform other duties as assigned.

Required Qualifications:

• Bachelor’s degree in Marketing, Business, Data Analytics, or related field (or equivalent work experience).
• 3+ years of experience with HubSpot administration and configuration.
• Strong expertise in CRM data migration and system integrations.
• Proficiency in API integrations and automation workflows.
• Advanced Excel/Google Sheets skills for data manipulation and analysis.
• Familiarity with sales funnel management and lead scoring methodologies.
• Excellent written and verbal English communication skills.

Preferred Qualifications:

• HubSpot certification(s).
• Other CRM experience (bonus but not required).

Required Skills & Tools:

• HubSpot CRM (advanced level)
• Marketing automation tools
• Data analytics and dashboard reporting
• Workflow and integration management

Schedule & Pay:

• Full-time position; aligned to U.S. business hours (EST or CST time zone)
• This is a fully remote job for a U.S. based company
• Pay ranges from R14,000 – R27,000 ZAR per month or ₱44,000 – ₱78,500 PHP per month, depending on experience and skill
• Annual raises, bonuses, and holiday PTO included

System Requirements:

• Internet speed of at least 20 Mbps
• Computer with a 2.4 GHz processor or higher
• 8 GB of RAM or higher
• Windows 10 or newer, or Mac OS X 10.10 or newer
• HD 720p webcam
• Headset with a microphone

Benefits:

• Competitive pay rates
• Company-provided U.S. phone number and business email address
• Consistent hours and pay
• Flexibility of working remotely, from home or any location of your choice
• No commute time
• Consistent work with the same clients, fostering long-term professional relationships
• If you are a detail-oriented, data-driven marketing operations professional with expertise in HubSpot and a passion for optimizing processes, we would love to hear from you. Join to contribute to building efficient, high-performing systems that drive business growth while working remotely with a supportive and collaborative team.