Performance Marketing Manager

Location: Remote or Hong Kong HQ

Reports To: Director of Growth and Marketing / Chief Creative Officer

Department: Growth & Marketing

About the Job

Chamelo is a celebrity-backed smart eyewear brand growing triple digits. We boot-strapped our way to 8-figures and are about to close a VC round with the goal to further accelerate growth towards an IPO.

We’re engineering a new era of smart eyewear by combining state-of-the-art technology with cutting-edge style. Our mission goes beyond creating stylish, dynamic glasses—we’re shaping the future of wearable tech through performance-driven marketing.

We’re looking for a Performance Marketing Manager who thrives at the intersection of data and growth. You will own, optimize, and scale Chamelo’s paid acquisition and retention channels—including Meta, TikTok, Google, and affiliates—driving measurable ROI and accelerating our path to global recognition.

Your Day-to-Day Will Involve:

• Plan, launch, and optimize paid campaigns across Meta, TikTok, Google, YouTube, and affiliate channels.
• Manage daily budgets, pacing, and performance to hit ROAS and CAC targets.
• Partner with the creative team to test, analyze, and scale winning ad formats.
• Build dashboards, generate reports, and present campaign insights to leadership.
• Conduct in-depth performance analysis to identify trends and unlock growth opportunities.
• Manage affiliate and influencer performance marketing initiatives.
• Collaborate cross-functionally with brand, product, and eCommerce teams to ensure campaigns align with business goals.
• Stay ahead of industry trends, tools, and best practices in performance marketing.

Who You Are:

• A results-driven growth marketer with hands-on platform expertise.
• Analytical and data-oriented, but also creative and experiment-driven.
• Comfortable working in fast-paced, high-growth environments.
• A collaborative problem solver who thrives on measurable impact.

Must-Haves:

• 4+ years of experience in performance marketing, ideally in eCommerce or D2C.
• Proven track record scaling campaigns across Meta, Google, TikTok, and YouTube.
• Strong data skills, with proficiency in GA4, Looker, or similar reporting tools.
• Experience managing 6–7 figure monthly budgets.
• Familiarity with Shopify, Klaviyo, attribution platforms, and affiliate networks.
• Startup experience is a strong plus.

Company Benefits

• Competitive salary + performance bonuses.
• Equity participation in the company.
• Comprehensive healthcare benefits.
• Flexible work environment.
• Budget for conferences, tools, and training.
• Responsibility from day one to make your mark and grow with the company.

Ready to Join Us on This Rocketship?

If you’re ready to accelerate Chamelo’s growth through world-class performance marketing, please send your resume along with answers to the following questions to reid.covington AT Chamelo DOT com with the subject line “Growth Performance Machine.”

1. If you could launch a dream campaign for any brand (past or present), what would it be and why?
2. 1 paragraph (5 sentences max) on your relevant performance marketing experience.
3. 1 paragraph (5 sentences max) on your approach to scaling paid campaigns across multiple channels.
4. What performance KPIs do you care about most (e.g., ROAS, CAC, LTV, MER)?
5. 1 paragraph (5 sentences max) on your go-to growth tools, platforms, or software.
6. Your availability for a quick chat.