We are seeking a Director of Investor Relations Marketing with deep expertise in investor relations and digital marketing. The ideal candidate will design and execute multi-channel marketing strategies that position our brand as a premier destination for high-net-worth investors. This role blends creative brand development with performance-driven campaigns, ensuring our message resonates with sophisticated audiences across platforms.
Key Responsibilities
- Investor-Focused Marketing: Develop and manage targeted campaigns promoting investment programs to high-net-worth individuals (HNWIs) and accredited investors.
- Digital Campaigns: Lead advertising across Meta, LinkedIn, Instagram, YouTube, and other social media platforms to build awareness and attract investor leads.
- Brand Development: Shape and refine brand messages that communicate exclusivity, trust, and value.
- Content & Video Production: Oversee the creation of video campaigns, webinars, and other multimedia assets to showcase opportunities and strengthen investor engagement.
- Web & Digital Assets: Direct the development of landing pages, websites, and supporting digital assets to maximize conversion.
- Analytics & Optimization: Monitor campaign performance, analyze results, and optimize strategies to ensure strong ROI.
Qualifications
- 3+ years of proven experience in marketing investment programs or financial services targeted at high-net-worth individuals.
- Strong background in investor relations marketing and understanding of accredited investor audiences.
- Demonstrated expertise in social media advertising, digital content creation, and brand messaging.
- Experience with video production and digital storytelling.
- Excellent project management skills and ability to work across teams and vendors.
- Strong communication skills, both written and verbal.
Join Or Firm
This is a unique opportunity to shape the marketing engine of a high-growth investment platform. You will be at the forefront of building a brand that attracts sophisticated investors and drives our next stage of expansion.