Senior B2B Social Media and Podcast Marketing Manager

Location: Remote (South Africa)

Employment Type: Part-time or Full-Time

Start Date: ASAP

Compensation: Starting salary dependent on experience

About CCR Growth

CCR Growth is a results-driven marketing agency dedicated to helping senior living providers increase occupancy, enhance sales processes, and build compelling brands. We also produce From Leads to Leases, a podcast delivering actionable insights and strategies for the senior living industry.

As we continue to expand, we’re seeking a seasoned professional to elevate our social media presence and streamline our podcast production, thereby enhancing our visibility and attracting potential sponsors.

Role Overview

We are looking for a strategic and creative Senior B2B Social Media and Podcast Marketing Manager. This role requires a blend of content strategy, social media management, and podcast production expertise. The ideal candidate will have a proven track record in B2B marketing, particularly within agency or service-based industries, and possess strong skills in video and audio editing.

Key Responsibilities

Social Media Strategy and Management:

• Develop and execute a comprehensive B2B social media strategy aligned with CCR Growth’s objectives.
• Manage and grow our presence on platforms such as LinkedIn, YouTube, Instagram, and TikTok.
• Create and maintain a content calendar that reflects our podcast schedule, agency milestones, and industry trends.
• Engage with our audience to build relationships and foster community.

Content Creation and Distribution:

• Produce and edit short-form video content from podcast episodes and other agency materials for distribution across social media platforms.
• Write compelling copy that resonates with our target audience and reflects our brand voice.
• Collaborate with the team to identify and develop content that highlights client successes and agency achievements.

Podcast Production:

• Oversee the end-to-end production of the From Leads to Leases podcast, including recording, editing, and publishing episodes.
• Utilize Riverside.fm for high-quality remote recordings.
• Ensure timely release of episodes and manage podcast distribution across platforms.

Sponsorship Development:

• Identify and pursue opportunities for podcast sponsorships.
• Develop media kits and pitch materials to attract potential sponsors.
• Collaborate with the team to integrate sponsorships seamlessly into podcast content.

Analytics and Reporting:

• Monitor and analyze performance metrics across social media and podcast platforms.
• Provide regular reports with insights and recommendations for optimization.
• Stay informed about industry trends and platform updates to inform strategy.

Qualifications

• Minimum of 5 years of experience in B2B social media marketing, preferably within an agency or service-based environment.
• Proficiency in video and audio editing tools such as Adobe Premiere, Descript, CapCut, or similar.
• Experience with podcast production and familiarity with Riverside.fm.
• Strong writing and storytelling skills tailored to a B2B audience.
• Demonstrated ability to grow and engage social media audiences.
• Experience in developing and securing sponsorships for content platforms.
• Excellent organizational and project management skills.
• Familiarity with the senior living or healthcare industry is a plus.

Submission Requirements - Please include a Loom Video Link in your Application and Tell Us:

• About yourself, where you live, what you like to do for fun
• Why are you interested in working at our company and this job specifically?
• What makes you think you'd be a good fit?
• What's one of your personal goals?

Note: the video shouldn't take more than 3-5 minutes and we'll follow up with a request for an interview after reviewing your video submission.