As the B2B Marketing Specialist you will be a key member of the marketing team responsible for supporting our dealer and OEM clients within the Automotive, Industry and Leisure verticals, and working closely with commercial and product stakeholders to help develop and execute go-to-market strategies.

Work closely with your team and key stakeholders to help plan and execute on the annual B2B marketing roadmap
Develop customer communications for our B2B clients, writing succinct and clear copy that embodies our carsales tone of voice
Work closely with internal design, insights, product & automation teams to develop campaigns to support our commercial and marketing objectives
Lead the launch of marketing activity across relevant owned, earned and paid media channels with appropriate messaging in line with carsales’ go-to-market framework
Identify relevant trends and insights from our customer data and market research to inform marketing and sales collateral, and engage customers through thought-leadership activity
Project manage content development and execution at key industry and customer events
Track marketing campaign performance and socialise results to business stakeholders

Qualifications

What are we looking for?

Solid understanding of key B2B marketing and go-to-market principles
Excellent interpersonal skills and the ability to form lasting relationships with stakeholders
Strong project management skills and ability to work to strict deadlines
Excellent copy-writing skills and experience producing customer-facing written communications
Demonstrated organisational skills and attention to detail, and ability to balance the big picture with getting the important things right
Ability to work individually and collaboratively alongside a range of teams
A creative thinker with a good eye for effective design and a flair for translating complex information and data into easy-to-understand solutions

Additional Information

A few other things we want to let you know about...

carsales is an equal opportunity employer and we pride ourselves on fostering a diverse and inclusive workplace. We encourage everyone of all ages, genders and backgrounds to apply. If you’re a candidate with a disability or you’ll need some adjustments to be at your best, let us know how we can provide you with additional support.
We know how important keeping that balance between work/life is and have a range of flexible working options on offer, including part time work. We are open to this conversation during our recruitment process - if you want to know more just ask.
We are a proud Circle Back Initiative Employer which means we are committed to responding to every job applicant.
Successful candidates joining the carsales family are required to undergo a National Police Record check and must have full-time Australian working rights on an ongoing basis.

So come and join our team - because every role is a big role in our plans to go big.