AI-Native Graphic Designer

AI-Native Marketing Designer

Burst Digital — Full-time or Freelance

Who We Are

Burst Digital is a fast-moving digital agency working across brand identity, social media, paid advertising, content, websites, and creative production.

We work with ambitious startups and established brands that need sharp creative, strong strategy, and fast execution. Our team moves quickly, works across multiple clients at once, and expects creative work to be both visually strong and commercially useful.

We are building Burst as an AI-forward agency. That means we are looking for people who are not just good at design, but who know how to use AI to think faster, test more ideas, create more variations, improve workflows, and produce at a much higher level.

AI is not a bonus for this role. It is central to it.

The Role

We’re hiring a creative designer who can combine design, marketing, strategy, user experience, and AI-native execution.

This is not a role for someone who needs every task perfectly briefed, heavily managed, or reviewed at every step. We need someone who can take loose instructions from a meeting, understand the commercial goal, create their own brief, develop creative concepts, test different directions, and turn ideas into polished design work.

You’ll work across brand identity, social content, paid ads, campaign creative, landing pages, Canva templates, client presentations, and creative systems. You’ll need to understand not just how something should look, but why it should work.

The right person will be able to ask:

• What is the goal of this piece of creative?
• Who is the audience?
• What message are we trying to land?
• What concepts could we test?
• How does this support the wider marketing strategy?
• How can AI help us get to stronger ideas faster?
• How can we create more variations without losing quality?
• How can we make the user journey clearer, easier, and more persuasive?

We want someone who can operate with the independence, speed, and output of a much larger creative team by combining strong creative judgment with AI tools, strategic thinking, and smart systems.

What You’ll Do

Create your own briefs from loose direction

You’ll often receive context from meetings, client conversations, strategy notes, or internal discussions. You’ll need to turn that into a clear creative brief, define the problem, clarify the goal, and decide what needs to be created.

Develop concepts, not just designs

You’ll create campaign ideas, visual routes, ad concepts, social content angles, brand directions, and creative territories. We need someone who can originate ideas, not just execute instructions.

Design across marketing channels

You’ll work on paid ads, organic social, landing pages, pitch decks, brand assets, website visuals, email graphics, carousels, Reels covers, Canva templates, and campaign creative.

Think like a marketer

Your work should be rooted in audience, messaging, positioning, conversion, and performance. You should understand hooks, CTAs, creative testing, paid social formats, user journeys, and how design influences results.

Apply user experience thinking

Whether you’re designing a landing page, carousel, ad, deck, or website section, you should care about clarity, hierarchy, flow, accessibility, mobile-first design, and how people actually interact with the work.

Use AI throughout your workflow

You’ll use AI to support research, ideation, moodboarding, concept development, copy exploration, image generation, asset creation, layout options, resizing, retouching, testing, video experimentation, and workflow improvement.

Test multiple creative directions

We don’t want one idea and done. You should be comfortable developing several routes, comparing approaches, creating variations, and improving work based on feedback, performance data, or strategic priorities.

Operate independently

You’ll be trusted to manage your own creative process, make decisions, spot gaps, ask the right questions, and move projects forward without constant oversight.

What We’re Looking For

We’re looking for someone who is strong across five areas:

1. Design craft

You need strong fundamentals: typography, layout, colour, hierarchy, brand systems, visual consistency, and attention to detail. Your work should feel polished, considered, and commercially appropriate.

You should be confident across tools like:

• Adobe Illustrator
• Adobe Photoshop
• Adobe InDesign
• Figma
• Canva Pro
• Premiere Pro or CapCut
• After Effects, advantageous

2. Marketing thinking

You need to understand how creative supports marketing goals. That means thinking about audience, offer, positioning, hooks, conversion, paid ads, organic content, testing, and performance.

You should be able to design work that looks good, but also has a clear reason behind it.

3. Strategy and concept development

You should be able to take a rough idea and turn it into a clear creative direction.

We need someone who can create concepts from scratch, develop campaign routes, structure presentations, explain their thinking, and make strategic decisions without waiting for step-by-step instructions.

4. User experience thinking

You don’t need to be a full UX designer, but you do need to understand how people read, click, scroll, compare, and decide.

Your work should show strong information hierarchy, clear messaging, intuitive structure, and an understanding of how design affects user behaviour.

5. AI-native execution

This is critical.

You should already be using AI tools regularly and actively testing new ones. We want someone who is genuinely excited by where creative work is heading and who is building smarter, faster workflows around AI.

This could include tools like ChatGPT, Claude, Midjourney, Adobe Firefly, Runway, Krea, Magnific, Leonardo, Pika, Canva AI, Figma AI, or other emerging platforms.

We don’t care if you know every tool. We care that you are curious, resourceful, experimental, and able to use AI to improve both speed and quality.

What Makes You Stand Out

You’ll stand out if you can show that you:

• Can turn messy meeting notes into clear creative briefs
• Can create concepts from loose instructions
• Can think strategically before opening a design tool
• Understand marketing, not just aesthetics
• Understand user experience and customer journeys
• Use AI daily to improve speed, ideas, and output
• Can create multiple creative directions quickly
• Can work independently without needing constant oversight
• Can present and defend your creative thinking clearly
• Can produce high-quality work at pace

Your Portfolio Should Show

Your portfolio should demonstrate more than finished visuals. We want to see how you think.

Please include examples of:

• Brand identity or campaign work with strategic thinking
• Paid ad creative with different concepts or variations
• Organic social content across multiple formats
• Landing page, website, or UX-informed design work
• Canva templates or design systems
• Video, motion, or short-form content
• Concept development, moodboards, or creative routes
• AI-supported workflow examples

For AI examples, show us how you used AI meaningfully. This could be for research, concepting, image generation, testing directions, producing variations, speeding up workflows, or improving the final output.

We are not looking for generic AI-generated work. We are looking for strong creative thinking made faster and more powerful through AI.

Life at Burst Digital

Burst is fast-moving, practical, and ambitious. We don’t want to micromanage people. We want to hire capable people who can take ownership.

You’ll work closely with strategy, account management, paid media, web, and content teams, but you’ll be expected to bring your own thinking to the table. You should be able to listen to a client conversation, understand what is needed, identify gaps, and move the creative forward.

This role is ideal for someone who wants more ownership, more variety, and more responsibility than a traditional design role.

If you need highly detailed briefs, constant direction, and lots of oversight, this probably won’t be the right fit.

But if you’re a strong designer who thinks like a marketer, understands user experience, uses AI every day, creates ideas from scratch, and can operate independently at speed — this is exactly the kind of role we’re hiring for.