The British Wheel of Yoga (BWY) is the National Governing Body for yoga in England and Wales, dedicated to promoting excellence in teaching and practice. We’re looking for a creative, results-driven Marketing & Events Manager to lead our brand development, strategic marketing and events delivery – all with the goal of growing our membership, enhancing engagement and ensuring financial sustainability.

About the role

This is a senior, hands-on role that blends big-picture strategy with day-to-day delivery. You’ll:

Develop and implement our marketing and communications strategy across digital, print, social and events
Strengthen BWY’s brand voice and consistency
Lead national events and support volunteer teams delivering local activities in 11 regions and nations
Oversee content planning and production for our website, newsletters, social media, and campaigns
Manage a small, talented team and foster collaboration and creativity
Monitor performance, track KPIs and report to the CEO and Board

About you

We’re looking for someone who can balance strategic thinking with practical delivery. You’ll bring:

Proven experience in marketing, events, or communications management
Strong leadership skills and the ability to develop a team
A track record of delivering multi-channel campaigns with measurable outcomes
Excellent copywriting, content planning, and audience segmentation expertise
Confidence with marketing tools such as Active Campaign, Canva, CMS, and CRM systems
A passion for delivering high-quality events and engaging experiences

Why join us?

This is a chance to make a meaningful difference in a national organisation that values tradition and depth while looking to the future. You’ll have the freedom to shape how we connect with our members, run inspiring events and build a vibrant, growing community.

How to apply

Go to our website W: bwy.org.uk/about-bwy/vacancies/ and download the application form and full job description.

Email with a covering letter outlining your suitability for the role to:

Peter Tyldesley E: ceo@bwy.org.uk

by Friday 5 September 2025.