Bridgeway is seeking an intuitive, tech-savvy, self-motivated, and experienced Marketing & Communications Specialist. As a Marketing & Communications Specialist, you will play a key role in developing, executing, and optimizing marketing strategies that drive brand awareness, customer engagement, and business growth. Successful candidates will have experience collaborating with cross-functional teams to deliver compelling content, campaigns, and market insights as well as cultivating corporate messaging that aligns with business objectives and resonates with target audiences.

This is a remote position, with a preference for candidates in the Philadelphia metro-area.

Responsibilities:

Develop, implement, and track marketing campaigns across multiple channels.
Write, edit, and proofread content for brochures, blogs, case studies, email campaigns, newsletters, websites, and presentations.
Manage and optimize content for digital, print, and social media platforms.
Support CRM data integrity and marketing automation processes to ensure accurate, targeted customer communications.
Conduct market research and competitive analysis to identify opportunities.
Collaborate with product and sales teams to align marketing efforts with business goals.
Measure and report performance of marketing campaigns, leveraging data analytics.
Promote brand consistency across all marketing channels and materials.
Assist in event planning, sponsorships, and promotional initiatives, including customer conferences.
Manage relationships with external vendors, agencies, and partners.
Develop and design compelling marketing and thought leadership presentations.

Qualifications:

3+ years of experience in Marketing Communications, or a related field
2+ years in digital and traditional marketing, content creation, and campaign execution
Bachelor's degree, preferably in Communications, Journalism, English, Marketing, or a related degree
Strong understanding of customer engagement strategies
Ability to create and analyze marketing reports with insights
Knowledge of SEO, PPC, and email marketing best practices
Solid project management skills
Familiarity with digital marketing tools (HubSpot platform preferred)
Intermediate proficiency with organization, planning, presentation, analysis, problem-solving, and time management
Strong knowledge of PowerPoint presentation design
Graphic design/page layout experience preferred