Associate Director, Marketing Analyst (SEO)

We are Brainlabs, the High-Performance media agency, on a mission to become the world's biggest and best independent media agency. We plan and buy media that delivers profitable and sustained business impact. And what’s our formula? Superteams of Brainlabbers, fueled by data and enabled by technology.

Brainlabs has always been a culture-first company. In fact, from the very beginnings of the agency a set of shared principles, philosophies and values was documented in The Brainlabs Handbook, helping us create our unique culture.

As with everything here we always seek to adapt and improve so The Brainlabs Handbook has been fine-tuned to become The Brainlabs Culture Code.

This Culture Code consists of 12 codes that talk to what it means to be a Brainlabber. It’s a joint commitment to continuous development and creating a company that we can all be proud of, where Brainlabbers can turn up to do great work, make great friends and win together.

You can read The Brainlabs Culture Code in full here.

Role type: Full-time

Team: Site Experience

Reporting to: Director, SEO

Estimated Start: April 2025

Location: New York City

Work Authorization: This role is open to US or Canadian Citizens/Permanent Residents. We are unable to sponsor any work authorizations for this role.

What's The Role

As a SEO practitioner you’ll help to shape and then oversee delivery of work for clients. You will help to define the objectives of the work, and measure the success/impact, in line with overall campaign objectives and wider client-centric KPIs, actively managing the workload of the delivery team to enable this. You will also generate and promote innovative new concepts to clients applying our test and learn approach and share successes across the practice.

So, Tell Me About The Company

Brainlabs is culture-first. You’ve probably heard other companies describe themselves as people, clients, or profit first – but we see people, clients and profit as the building blocks of our ecosystem. Culture powers all three and we know that when the ecosystem is balanced, we all win! That's why the culture we cultivate is a culture of winning together.

To learn more about what it’s like to be a Brainlabber, check out our culture code.

What You Do

• Using your practice knowledge you will work to deliver highly successful campaigns that outperform KPIs, to budget and on-time.
• You’ll effectively track and optimise campaigns.
• You’ll develop and implement, as well as follow guidelines and processes.
• You’ll actively contribute to developing the SEO best-practice roadmap so that our offering is continually developing.
• You will act as a point of escalation for client teams, working to ensure that work is delivered to standard and on time.
• You’ll lead and mentor others across the practice helping to grow capability and knowledge.

Who You Are

• Strong SEO delivery knowledge and 4+ years of experience.
• Must have enterprise level experience
• Must have B2B Saas experience
• BigQuery and Adobe Analytics experience
• Demonstrable success in optimizing SEO campaigns and work through automation, processes and technology adoption/development.
• A good understanding about how other channels work and optimise together.
• A confident, dynamic, engaging and authentic communicator who cares about the quality of work and continuous learning.
• Passionate about growing the knowledge of those around you.
• Excellent presentation skills and strong data analysis and reporting skills.
• Strong attention to detail, methodical and process orientated.

How You Succeed

• You will live our culture code every day!
• Effective campaign creation and delivery metrics.
• Internal targets/metrics on technology adoption and process optimisation met.
• You will hit our quality assurance metrics on all campaigns you lead.
• Client satisfaction targets being met (internal & external).
• Learning certifications created and met across the practice.
• Actively managing workload of your delivery teams to maximize output.

What Happens Next

We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.

Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities.

Thank you for your interest in Brainlabs! We look forward to getting to know you!

Current position range

$90,000—$110,000 USD

What happens next?

We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.

_Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!

__Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.

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