We're an AI-powered marketing agency specializing in lead generation for dental clinics in the UK and Ireland. We're looking for a Digital Marketing Specialist with agency experience and a proven track record in Google and Meta Ads to help scale performance campaigns for our growing portfolio of dental clients.

If you're performance-obsessed, data-driven, and understand the nuances of healthcare marketing in English-speaking markets, this is for you.

Key Responsibilities

Plan, launch, and manage high-converting ad campaigns across Google Ads and Meta Business Suite.
Build and optimize campaigns tailored to UK/Ireland markets, including local regulations, search behaviours and seasonal trends.
Analyze performance using Google Analytics 4 (GA4) and produce actionable insights and reports.
Work closely with content, creative and web teams to align ad messaging and landing pages.
Collaborate with internal teams to integrate campaigns with AI-powered CRM workflows for better lead capture and nurturing.
Stay current with platform updates, ad policies (especially in healthcare), and best practices.

Required Skills

5–7 years of digital marketing experience, ideally in an agency environment.
Strong expertise in Google Ads (Search, Display, YouTube) and Meta Ads (Facebook, Instagram).
Demonstrated success running lead generation campaigns for UK or Ireland-based clients.
Hands-on experience with GA4, SEO tools and CRM platforms (especially AI-enabled or industry-specific).
Bonus: Experience with or understanding of dental/healthcare marketing compliance and targeting.
Demonstrated success in managing ad budgets exceeding ₹10L annually with strong ROI.
Strong communication and reporting skills in English.