Founding GTM Engineer/Growth Lead

Company Description

Bluente is a leading document processing provider. Our AI-powered document translation platform ensure accurate translations while maintaining the format of files across over 120 languages!

Role Description

This is a full-time hybrid role for a Full-stack Software Engineer (Go/Java, AI). This is not a traditional marketing role. It is a hybrid role across growth strategy, automation engineering, and early team leadership — perfect for someone who thrives at the intersection of systems thinking, data, and execution.

You will architect and automate Bluente’s GTM engine, build scalable workflows, run experiments, and create the growth systems that allow a small team to operate like a 20-person revenue organization. You’ll work closely with product, engineering, and the CEO to design a growth model that compounds over time.

This is a builder role. You will create systems, processes, and automation from scratch — and scale what works.

What you'll do

• Own the Growth Roadmap: Define, prioritize, and execute initiatives across automation, demand generation, PLG, and GTM experimentation.
• Systematize and Automate the GTM Motion: Build AI-driven workflows that streamline acquisition, lead routing, lifecycle engagement, and pipeline generation.
• Run High-Velocity Growth Experiments: Design, test, and iterate on acquisition, activation, onboarding, messaging, and funnel optimizations.
• Leverage the Modern GTM + AI Stack: Deploy and optimize workflows using tools like Clay, Apollo, Zapier, HubSpot, Amplitude, n8n, Lovable and AI automation tools.
• Build Data-Driven Feedback Loops: Own dashboards, reporting, analytics, and insights around CAC, activation, funnel efficiency, conversion, retention, and ROI.
• Architect Repeatable Systems: Turn complex processes into structured pipelines, automating or eliminating manual steps wherever possible.
• Scale Demand Generation: Work across SEO, content, lifecycle marketing, and targeted outbound automation to build predictable, compounding inbound flow.
• Create Viral, Self-Sustaining Growth Loops — Rapidly experiment, deeply instrument the numbers, and tighten the funnel through data, creativity, and speed.
• Ship Fast Across Creative Mediums — Tell compelling stories through blogs, social content, video, campaigns, and other creative channels to drive adoption.
• Act as a Brand Voice With High Taste — Bring strong writing, narrative instinct, and visual sensibility to develop authentic, differentiated brand presence.
• Collaborate Cross-Functionally: Partner with engineering, and sales to align initiatives and maximize pipeline impact.
• Lay the Foundation for Future Team Scale: Build documentation, playbooks, tooling infrastructure, and measurement frameworks that support a larger GTM organization.

Who you are

• Experienced — 3-5+ years in growth, marketing, revenue systems, or GTM automation within B2B SaaS, document-related tools, or developer tools (API).
• A Builder & Systems Thinker — You’ve built GTM systems, automation, and growth processes from scratch; you naturally turn chaos into structure.
• Data-Driven & Experiment-Oriented — You measure everything, obsess over funnels, and translate insights into rapid experimentation.
• Resourceful — you can figure things out yourself, but also know when to ask meaningful questions.
• Hands-On with Automation & Tooling — You can design, implement, and maintain automated workflows that replace repetitive work.
• A Strong Collaborator — You work seamlessly across GTM, product, engineering, and leadership.
• Highly Execution-Focused — You ship fast, iterate quickly, and care deeply about moving key metrics.
• Comfortable in Early-Stage Chaos — You thrive in a role where you build the machine, not just operate it. You're likely from another start-up and have 0 -> 1 experience
• Scrappy - You don't need a ton of budget or people to drive big wins.
• Strong technical foundation — comfortable with APIs, no-code tools, and writing lightweight scripts.
• Bachelor’s in STEM (Computer Science, Engineering, Data Science, or similar) preferred.

Bonus:

• Experience with PLG SaaS and familiarity with AI-driven GTM tooling
• Strong technical aptitude (APIs, SQL, no-code/low-code workflows);
• Experience building GTM systems or technical workflows in a high-growth SaaS or AI startup