Position Overview
As an Associate Marketing Consultant, you will work in partnership with a Senior Marketing Consultant to provide research, analysis, project management and execution for Blue Door Consulting clients. In addition to the position’s consultative role, your responsibilities will also largely include assisting in the success of client’s digital advertisements by understanding client goals and providing strategic recommendations for improvement through proactive analysis and measurement of digital campaigns. If you are a strategic thinker that thrives on problem solving, project management, ideation and collaboration, then this role is for you!
Primary Responsibilities
Media Campaign Management
- Collaborate with a Senior Marketing Consultant to create, manage, execute and test SEM and social search campaigns for lead generation and sales, including campaign strategy, structure, keywords, copy and measurement
- Build reports on campaign performance that clearly articulate progress toward client KPIs
- Provide actionable insights, optimization recommendation and set strategy using analytics tracking in platforms such as Google Analytics/Tag Manager/Search Console, SEMRush, CallRail, Looker Studio, Google Ads, Facebook, YouTube, Instagram, etc.
- Participate in client-facing performance summary presentations that articulate key takeaways and insights that showcase campaign impact in alignment with client goals
Project Management & Execution
- Contribute to Blue Door Consulting’s profitability and client success by completing tasks on time and budget
- Proactively identify daily and weekly priorities through high levels of communication and collaboration
- Work in partnership with Account Managers to understand project needs, subsequently setting up and maintaining projects in Blue Door Consulting’s ERP within client approved budget and timeline
- Give detailed creative direction for materials and/or campaigns that set up team members for success in completion of their tasks
- Research, analyze and synthesize data for proposals and recommendations
- Provide public/media relations and content marketing initiatives, including utilizing social media platforms and marketing automation tools
Strategy Development | Entrepreneurial Mindset
- Demonstrate a passion for and ownership of setting and achieving big picture goals
- Proactively contribute ideas to problem solving and client growth, blending data and creativity
- Seek ways to keep Blue Door Consulting an industry leader by identifying technology, trends and insights that can be leveraged internally and with our clients
- Bring genuine desire to learn and develop by asking questions and collaborating with team members
- Work Environment Expectations
- Appreciation that two days will never be the same
- Ability to work under pressure and with tight deadlines
- Willingness to contribute ideas and share creative solutions
- Comfort with learning and using new technologies
- Conscientiousness when handling sensitive information effectively and confidentially
- Demonstrated ability to work both independently and collaboratively as a team player and with grace and flexibility in a rapidly changing environment
Skills Sets and Qualifications
- Bachelor’s degree in communications, journalism, business, marketing or similar
- A minimum of 3 years of experience in marketing and digital
- Outstanding interpersonal skills; must have credibility, good judgment, honesty, and integrity
- Demonstrated ability to understand, use and learn changing technologies
- Effective skills in time management and budgeting
- Ability to generate and deliver persuasive and clear verbal and written communications
- Initiative to solve problems with energy and a positive attitude
About Blue Door Consulting
Started in 2002, Blue Door Consulting is a marketing consulting firm with clients and team members located across the nation. Blue Door Consulting was named to the Inc. 5000 list in 2018 and 2019, which recognizes the nation’s fastest-growing, privately held companies. In 2018, the Fox Cities Chamber honored Blue Door Consulting with its Company Innovation Award. The Oshkosh Chamber of Commerce recognized Blue Door Consulting with the 2010 Small Business of the Year in recognition of its customer-oriented focus, stable financial condition, employee-driven company culture and consistent growth.
The Academy of Interactive and Visual Arts has awarded Blue Door Consulting with more than 100 Communicator Awards for brand, marketing campaign, website and advertising design. Dedicated to its varied clients from small start-ups to FORTUNE® 500 enterprises, the team of Blue Door Consulting is inspired and motivated to go above and beyond, providing excellent customer service, objective consulting and ethical recommendations.
Located in a renovated grain mill, Blue Door Consulting’s offices provide a creative workspace with lots of extra team-building perks, including office lunches, stocked employee refrigerators and after-hours get-togethers, along with cozy fireplace seating areas. The company has a long history of hybrid and flexible work, enabling team members to build flexible schedules and work from locations that best suit their needs. Our team members want to be challenged, are knowledgeable about changing technologies and online innovations, enjoy critical thinking and are willing to push themselves and our clients.
Blue Door Consulting is an Equal Opportunity Employer.