About Blofin:
BloFin is a next-generation cryptocurrency futures trading exchange, leading the charge in delivering an exciting and rewarding trading experience to users worldwide. As a cutting-edge platform for crypto futures, BloFin offers users a dynamic and engaging way to participate in the evolving world of digital finance.
Backed by $50 million in Series B funding from prominent crypto and venture capital firms—including KuCoin, SIG, and Matrix Partners—in 2022, BloFin is one of the most well-supported players in the Web3 space.
About the role:
We're seeking an experienced Senior Graphic Designer with a robust portfolio in digital and physical media. This role demands a creative visionary who excels in 3D design, video production, and motion graphics, user interface animations, and marketing campaigns. It must have substantial experience in creating offline event materials and physical print media. The selected candidate will spearhead projects that enhance BloFin’s brand through compelling visual storytelling and innovative design solutions. Key areas might include creating promotional videos, educational content, user interface animations, and visual assets for social media and marketing campaigns.
Responsibilities
- 2D and 3D Motion Graphics Expertise: Develop sophisticated 2D and 3D model animations for digital platforms, alongside dynamic motion graphics that engage and inform our global audience.
- Video Production Oversight: Manage end-to-end video production, from storyboard creation to final editing, ensuring content aligns with brand objectives and market trends.
- Offline Event and Print Media Design: Design and produce materials for offline events, including banners, standees, brochures, and promotional merchandise. Oversee the production process to ensure high quality and brand consistency.
- Brand Development and Implementation: Enhance and develop the visual language of BloFin with a keen eye on evolving brand guidelines and the latest visual trends in the fintech and crypto space.
- Strategic Collaboration: Work closely with marketing, product, and sales teams to conceptualize and execute visual strategies that enhance user engagement and drive brand loyalty.
- Feedback and Optimization: Utilize feedback and analytics to iterate on design concepts and improve the effectiveness of visual communications.
Qualifications
- Minimum 7 years of professional graphic design experience, with at least 3 years focused on 3D modeling, video production, and motion graphics;
- 2D and 3D animation expertise;
- Proven experience in the role of working at top-tier cryptocurrency exchanges such as Binance, OKX, BingX, Bitget, FTX, etc. is highly preferred;
- Mastery of design tools: Figma, Illustrator, Photoshop;
- Proficiency in Adobe Creative Suite, After Effects, Adobe Animate, Premiere Pro, Final CutPro is a plus;
- Experience of the end-to-end animation creation and production process;
- Strong creative problem-solving skills;
- Ability to meet tight deadlines;
- Passion for branding, animation, and design;
- Excellent teamwork skills.