Lifecycle Campaign Designer

About Us

Billease offers you the easiest way to afford what you want and need today. Our brand centers around making shopping and payment processes seamless and convenient. Our customers have diverse lifestyles and are looking to enhance their shopping experiences both online and offline. It's essential for us to embody the core of our brand name Billease, a combination of "bill" and "ease," pronounced bilis, which means speed or swiftness in Filipino.

Discover more about us here: https://billease.ph/about-us

We're looking for a Campaign Designer to join our growing team someone who can bridge the gap between our innovative solutions and the customers who need them through clear, engaging, and well-crafted lifecycle communications.

About the Role

As a Campaign Designer, youll craft end-to-end lifecycle communications that inform, engage, and convert from copy to layout across email, push, and in-app channels. You'll bring campaign briefs to life with on-brand, action-driven messages that strengthen user trust and engagement.

Core Responsibilities

• Write, design, and assemble lifecycle campaign assets (email, push, in-app).
• Create visually appealing, mobile-first templates using established brand components.
• Craft simple, action-oriented copy aligned with campaign goals and tone.
• Implement and test templates using marketing automation tools (Klaviyo, CleverTap, MoEngage, or similar ESPs).
• Conduct meticulous quality checks for links, personalization, and rendering.
• Maintain a shared library of reusable templates and design components.
• Collaborate with the Campaign Analyst on segmentation, targeting, and logic.
• Propose creative A/B tests and improvements based on performance insights.

Creative Production

• Proficient in Figma, Canva, or similar tools for fast, high-quality layout creation.
• Strong sense of hierarchy, spacing, and visual clarity design that drives action.
• Excellent command of English, Tagalog, and Taglish copywriting, adaptable from transactional to promotional tones.
• Understanding of how visuals and words work together to maximize conversions.

Execution & Quality Assurance

• Experienced in setting up and testing templates in tools like MoEngage, Klaviyo, or CleverTap.
• Detail-oriented double-checks links, personalization tags, and rendering across devices.
• Thrives in a fast-paced, iterative environment with a commitment to excellence