Digital Marketing Manager

Are you a Performance Marketing Manager / Digital Marketing Manager looking for a new role in a remote-first business but with an office presence in Birmingham? If you are looking to join an organisation in a sector that means something and where you can make a genuine impact on the lives of others, then this could be the one for you! Our client is a business in the B2B and education space and they are looking for someone with fab experience in driving performance marketing and managing digital marketing campaigns across organic SEO, PPC, paid social and email. This is a full-time, permanent role with a salary of £40k-£50k DOE. Our client is remote first, BUT they have an office space in Birmingham for those who want to use it. All they ask is that you are happy to get together once every 4-6 weeks in the Birmingham area.

If you are looking for a purpose-driven role, this could be a great opportunity! Please only apply if you have strong experience in organic SEO, as this is essential to the role.

The Company

Our client is a business working in the B2B tech space and is committed to developing innovative technology that improves the lives of their target audience. The business is award-winning with a team that is incredibly passionate about what they do and the difference their products make. Working as part of a marketing function, you will get to work alongside a group of like-minded people who want to do their absolute best and get stuff done!

The Role

We are looking for a Digital Marketing Manager who comes with strong experience in developing performance marketing strategies and is happy being hands-on with the delivery. You will bring your strong experience in driving out lead engine through SEO, content and paid media and have a real proactive approach.

Experience in Pardot, Google Tag Manager and GA4 is essential. Making a big impact with your work will be super important to you, as you will have exceptional attention to detail and thrive in an environment where you can own your projects.

About You

• Experience in digital marketing tools such as Pardot, Google Tag Manager, GA4
• Experience in developing overarching digital marketing strategies, but also love to deliver campaigns and get stuck in
• Good technical digital marketing experience
• Developing and implementing SEO strategies (essential) to drive organic growth and quality leads to the business
• Managing paid search and paid social campaigns
• Collating content such as success stories, video content briefs, etc, and enjoy looking for content gaps on websites and making suggestions
• Keeping up to date with digital marketing trends
• Experience in GEO optimisation
• A team player who loves to be part of something bigger and working for a purpose-driven business

Please note our client offers a remote-first working environment with the expectation of meeting in the Birmingham area once every 4-6 weeks, plus a few additional days.

If this sounds like the opportunity for you, hit apply or get in touch with Michelle michelle.mumford@btbpeople.co.uk