Prediction Product Marketing Manager

BettingJobs are working with a well-established online crypto casino who are looking to add a Prediction Product Marketing Manager to join their team based remotely.

Responsibilities:

• Develop and deliver the end-to-end marketing and proposition strategy for the product.
• Define value propositions and positioning across multiple market categories, sports, crypto, politics, and culture.
• Identify emerging trends within prediction markets, trading, and entertainment to inform commercial direction.
• Build business cases that connect user insight, opportunity, and brand positioning.
• Analyse audience behaviour, motivations, and trends to shape differentiated messaging.
• Monitor competitor activity to identify whitespace and edge opportunities.
• Partner with Product and BI teams to interpret data and optimize product-market fit.
• Oversee launch and rollout of new features, markets, and verticals.
• Manage the proposition lifecycle from concept through live operations, ensuring continuous refinement.
• Align campaign calendars with marketing, CRM, and community initiatives.
• Coordinate with Product, Trading, CRM, Social, and Partnerships to ensure integrated execution and unified messaging.
• Deliver structured creative briefs and ensure campaigns align with brand tone and positioning.
• Ensure prediction markets connect seamlessly across the wider ecosystem.
• Track performance KPIs across user acquisition, engagement, and retention.
• Use data-driven insights to refine product positioning, pricing, and promotional strategy.
• Prepare performance reports and strategic recommendations for leadership.
• Support representation at key industry events or thought-leadership moments to strengthen brand presence.

Requirements:

• 5+ years of experience in product marketing, proposition management, or growth strategy within prediction markets, crypto trading, fintech, or sports betting.
• Proven experience launching and scaling digital or trading-related products.
• Strong commercial and analytical mindset, with the ability to link market insight to business performance.
• Deep understanding of prediction, trading, and crypto-native audiences.
• Skilled communicator and collaborator across marketing, product, and trading functions.
• Excellent project coordination skills, capable of managing multiple parallel workstreams.
• Crypto-native mindset: understanding of blockchain, tokenized economies, and Web3 behaviours.