BettingJobs is working with a fast-growing iGaming operator looking to hire a Head of Design to lead and elevate their creative function across multiple brands and platforms.

This is a senior leadership role for someone with a strong background in brand, graphic, and digital design within iGaming, betting, gaming, or entertainment-led brands.

Key Responsibilities

Define and lead the overall creative vision and brand identity across all channels
Oversee all creative output across web, mobile, CRM, social, campaigns, VIP, and acquisition channels
Lead and mentor a team of designers and creatives
Collaborate closely with product, marketing, CRM, and development teams to deliver engaging player experiences
Drive creative innovation across promotions, gamification, loyalty, and retention initiatives
Use performance and player behaviour data to optimise creative and conversion journeys
Benchmark against leading iGaming and entertainment brands to continuously raise creative standards

Requirements

Proven experience as a Head of Design, Creative Director, Head of Brand Design, or similar senior creative role within iGaming or betting
Strong portfolio demonstrating brand design, digital campaigns, UI/visual design, and performance-focused creative
Strong understanding of player psychology, acquisition and retention creative, loyalty systems, and gamification
Experience managing creative/design teams in fast-paced environments
Experience within sweepstakes casinos, sportsbook, or crypto casino brands is highly desirable
Familiarity with crypto/Web3 ecosystems is a plus
Strong communication and stakeholder management skills