Global Programs Marketing Specialist

As a key member of the Global Programs team, you will be instrumental in supporting and scaling our most impactful programs. This role focuses on three core areas: Integrated Marketing support for major T1 events, building and managing our Events in a Box (EIAB) program, and helping execute our global Roadshow events.

You will work collaboratively with our global campaigns, field marketing, digital, product marketing and sales teams to ensure consistent messaging and seamless program execution.

Duties and Responsibilities:

• Integrated Marketing Support: Assist in the internal communication of our T1 events (e.g., Gartner Symposium, AWS Re:Invent,), help ensure global campaign messaging is used consistently, and surface opportunities to integrate these events across global and regional marketing efforts.
• Events in a Box (EIAB): Support the creation, maintenance, and promotion of our pre-packed, field event programs. You will help collect, bundle, and build out all necessary materials, including messaging, promotional copy, and follow-up assets, to enable field marketers to execute events quickly and effectively. Lead the evolution of this program to be truly self-service for field marketers, through AI and automation driven innovations.
• Roadshow Events: Provide project management and execution support for our centrally managed in-person and virtual roadshow series, helping to coordinate timelines, track deliverables, and manage stakeholders across different regions.
• Cross-Functional Collaboration: Serve as a key liaison between global campaigns, field marketing, digital, and sales teams to align on program goals and execution.
• Program Execution: Assist in the distribution and upload of leads from various marketing channels to ensure timely follow-up.

Technology Skills:

• Marketing automation, webinar & CRM platforms (knowledge of Marketo, On24 and Salesforce preferred).
• Data management tools (Tableau, 6sense, experience highly desirable).
• Proficiency with Excel.
• Strong analytical abilities, with proven experience in manipulating data, analyzing outcomes, and identifying key insights to optimize programs.

Qualifications Preferred:

• 2-3 years of experience in B2B tech marketing; experience in an enterprise-level company is a plus.
• Familiarity with collaboration, marketing, and sales tools such as Google Suite, Zoom, Salesforce, Splash, Marketo, and Asana.
• History of, or preference towards, innovation and AI/automation first solutions.
• Proven ability to manage multiple projects simultaneously, delivering on time and on budget.
• Excellent communication and organizational skills, with a history of working successfully with cross-functional and regional teams.
• Comfortable communicating with stakeholders at all levels.
• A track record of being agile and adapting to changing timelines and priorities.
• Bachelor’s Degree (Marketing preferred).
• Willingness to travel as needed.