Product Marketing Manager V

BCforward is seeking a Business Product Manager V to work remote in the US

Start/End Dates: 5/26/2025 - 1/30/2026

Work Location: US - Remote

Product Marketing Manager V

Pay: $90-$100/hr/w2

Seeking a skilled and experienced Business Product Marketing team as a Product Marketing Manager, focusing on Business Messaging. The successful candidate will play a critical role in supporting the development, launch, and growth of industry-leading business messaging products that enable businesses to connect with customers and drive meaningful interactions.

As a key member of the Business Messaging team, you will be responsible for supporting the go-to-market strategy and execution for our paid messaging products.

• This includes analyzing market trends.

• Understanding customer needs.

• Collaborating with cross-functional teams to develop effective marketing strategies and campaigns.

Your work will have a direct impact on the success of our business messaging products and the growth of our customers' businesses.

Key responsibilities:

• Support market assessment, quantitative analysis, and qualitative feedback to inform product development and go-to-market strategies for paid messaging products.

• Collaborate with cross-functional teams to develop and execute go-to-market plans, including client communications, product documentation, and positioning.

• Analyze business performance and provide insights to inform product and marketing decisions.

• Develop and maintain relationships with internal stakeholders, including sales, partnerships, and product teams.

• Support the development of marketing strategies and campaigns to drive adoption and growth of paid messaging products.

Minimum qualifications:

• 10+ years professional experience in technology or internet technology, strategic marketing, product management, or management consulting.

• Experience leading cross-functional teams through influence and driving resolution in the context of competing perspectives.

• Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues.

• Organizational and people skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace.

• Communication experience that is effective with technical, business, and external stakeholders.

Must have:

• Experience building and operating GTM strategies B2B that involves sales and partner teams (build and scale through multiple teams).

• B2B GTM strategy – Market insights. Can they look at reports (spreadsheets and dashboards) to find points on the data that can optimize the projects?

• Experience generating (discovering) market feedback.

• Able gather the feedback the market gives and provide insights to further develop strategies.

Preferred Qualifications:

• Experience in a product marketing capacity (partnering closely with product management, product marketing and/or engineering to represent market/customer requirements and supporting product launches).

• Experience independently leading go-to-market for products with global reach end-to-end, including sales enablement and developing positioning/narrative.

• Experience in the advertising/marketing space with online media related products.

Nice to have:

• Familiar with large scale B2B SaaS products.

• Experience in tech companies such as: Salesforce, Microsoft, Google cloud, Amazon Web Services.

• Understand enterprise tech sales.

• General analytical capabilities.

10+ years of experience strategy consulting or strategy and operations, product marketing, product management. Product development.

Bachelor’s Degree in any field.