Growth Marketing Analyst IV

BCforward is seeking a Growth Marketing Analyst V to work remote

Start/End Dates: 8/18/2025 - 8/17/2026

Work Location: US - Remote

Marketing & Sales - Growth Marketing Analyst V

Summary :

We are looking for a seasoned Growth Consultant who will work with our top developers to offer acquisition consulting services to grow their titles on our platform.

Responsibilities:

Develop and execute comprehensive growth strategies focused on user acquisition, activation and early retention.

Design and implement targeted marketing campaigns, influencer collaborations, and robust referral programs to attract new players.

Strategically leverage user-generated content (UGC) as a scalable engine for content and retention, providing accessible creation tools and monetization pathways for creators

Identify and leverage VR's unique "experiential virality" by designing for "wow moments" and shareable content

Align with internal audience strategies and VR gamer segments with tailored content and marketing messages

Identify and track key metrics such as Customer Lifetime Value (LTV), Customer Acquisition Cost (CAC), retention rates (Day 1, Day 7, Day 30) for individual campaigns.

Lead rapid experimentation and A/B testing across the customer journey to validate assumptions and identify the most effective growth tactics.

Partner closely with internal Product, Data Science, Eng teams to leverage and test internal tools to execute growth experiments and campaigns.

Leverage experience with individual titles to build a playbook that can scale to a larger developer community across existing channels.

Stay abreast of VR market trends, emerging technologies, and competitive landscapes to identify new channels and opportunities for growth

Champion a culture of rapid experimentation, measurement and iteration

Minimum Qualifications

5+ years of experience in growth marketing, product management or user acquisition roles with a track record of wins in SaaS products

Hands-on experience with online data analytics platforms, A/B testing frameworks and behavioral tracking tools to monitor performance and optimize strategies.

Demonstrated ability to develop and implement creative, unconventional, and "out-of-the-box" strategies to tackle unforeseen problems and identify new growth channels, especially in nascent or unexplored markets.

Deep understanding of what drives user engagement, motivation, and loyalty, including elements like competition, social recognition, and personal achievement.

Experience with user-generated content (UGC) platforms and creator economies.

Experience working and influencing effectively cross-functionally and building relationships across teams, including with people outside the direct reporting chain

Bachelor's Degree or equivalent experience

Preferred Qualifications

Experience in building digital economies, designing systems and/or monetization models in high profile gaming titles/franchises

A technical background in programming, scripting, or marketing automation is a significant plus, enabling a deeper understanding of technical implementations and the ability to automate growth processes

Experience working in fast paced, ambiguous environments and successfully executing against strategic goals

Proven communication skills, both internally and with partners translating insight into content, create slides or written presentations, & create overall communication plans

Games industry experience

Mobile Gaming or AR/VR experience

MUST HAVE SKILLS

Social channel growth hacking , community, medica, content driven marketing channels – social campaigns , user driven

Analytics – good understanding when to stop something and move to the next

Point to examples to initiatives they have taken and what the impact – measurable impact of those campaigns

Being in tune with what works today in the market

Product management or user acquisition

Growth marketing

Familiarity with tools like Sprout social, HOotSUIT

GOOD TO HAVE

Mobile app experience

Point to specific things they have done – game owned – owning project/ running with it/ defining the project

Portfolio attached of work (if ready to go)

5-7 yrs of experience

Bachelors Degree or Equivalent experience