Senior UX/UI Designer | EdTech & E-commerce Focus

Company Description

Basmti is an edtech platform that creates personalized storybooks for children, integrating their names, looks, and interests to deliver unforgettable reading experiences. We empower the next generation by making every child the hero of their own story – enhancing literacy, imagination, and emotional connection through meaningful storytelling. Basmti is dedicated to fostering a love for reading and learning in children through meaningful and engaging storytelling experiences.

Role Description

This is a full-time remote role for a Senior UX/UI Designer focusing on EdTech and E-commerce. The Senior UX/UI Designer will be responsible for designing intuitive and engaging user experiences and interfaces for Basmti's digital products. This involves conducting user research, creating wireframes, prototypes, and high-fidelity UI designs, and collaborating with cross-functional teams to deliver impactful design solutions. The role requires balancing user needs with business objectives to enhance the overall digital experience.

Qualifications

• UX design skills including user research, wireframing, and prototyping
• UI design skills including high-fidelity mockups, visual design principles, and interactive design
• Experience with design tools such as Sketch, Figma, Adobe XD, and Illustrator
• Strong knowledge of user-centered design principles
• Ability to work effectively in a remote and collaborative environment
• Excellent communication and presentation skills
• Experience in the E-commerce and EdTech industry is a plus
• Bachelor's degree in Design, Human-Computer Interaction, or related field