Base Coat Marketing is a niche Digital Marketing Agency with a team of creative thinkers and strategists who are passionate about helping Painting and Concrete Coating businesses succeed in the marketing landscape. We generate unique, high-quality leads for Painting Companies and Concrete Coating Businesses using Website Design, SEO, Social Ads, Google Ads, Email Marketing, and more. Our commitment to delivering outstanding results is what sets us apart. We currently serve all across the United States and Canada.

ABOUT THE ROLE

Base Coat Marketing is looking for a creative, highly-motivated, badass Web Professional to join our fast-growing digital marketing agency. You’ll have direct responsibility for the creation, design, development, and maintenance of client WordPress websites, including various integrations across third-party services and partners. This position is responsible for designing and building WordPress websites on the fly while ensuring all on-page search engine optimization ranking factors are accounted for.

This role requires someone who can learn fast, who is self-motivated, organized, and who has excellent attention to detail.

THE DAY-TO-DAY

WordPress - Create, manage, update, and debug WordPress sites. Migrate existing WordPress sites to WP Engine from third-party hosts.
DNS - Point client domains to Cloudflare, integrate with WP Engine, setup staging sites and SSL certificates.
Third-Party Integrations - Setup and configure third-party accounts and services such as GoHighLevel, Google Analytics, Google Search Console, Cloudflare, Zapier + API connections, etc.
Website Design - Quickly create website template mockups using only a client’s logo.
Search Engine Optimization - Account for all on-site ranking factors that could impact a website’s ability to rank organically. This includes but is not limited to improving page speed, identifying missing title/meta/alt tags, resolving 404 errors, implementing 301 redirects, etc. (se recomienda
Landing Page Design/Development - Build out landing pages for marketing campaigns, implement on-site SEO, and publish provided content to pages, blogs, and more.
Standard Operating Procedures - Work within company SOPs while also communicating potential roadblocks or procedures we could implement to improve the way we work.
Support - Directly support the Fulfillment Team as needed. This includes executing fulfillment tasks that may fall outside of our SOPs to meet deadlines and ensure positive client results.
Internal Communication - Communicate clearly, promptly, and concisely with the internal team members and third-party partners via email, Slack, Zoom, and phone.

EDUCATION, SKILLS AND EXPERIENCE

Web Development - 3-5 years of professional WordPress development experience is required. Experience taking websites live by connecting domain and hosting platforms together along with configuring DNS and SSL certificates.
Web Design - Proven work experience as a web designer with a strong portfolio.
SEO - Strong knowledge of SEO best practices with proven success incorporating these strategies into new and existing websites.
Marketing – At least 3 years of digital marketing experience is preferred for this position, including experience with website analytics, social media tools, and other online marketing strategies/systems.
Education – College degree with a focus on Computer Science or Business Management is preferred.
Attention to Detail - Focused attention to detail, excellent organizational and project management skills with the ability to multitask and work well under pressure and tight timelines is required for this position.
Problem-Solving - An advanced drive to identify problems and proactively test and implement solutions is required.
Communication Skills – Must be able to communicate in all areas of the business at the highest levels. Must be able to effectively present information to team members and managers.
Passion/Attitude - Up-to-date with the latest web trends, techniques, and technologies. A willingness to work in a collaborative environment and go the extra mile.

JOB TYPE AND COMPENSATION

This is a remote position that requires a stable, high-speed internet connection.

Work hours are Monday-Friday 8am-5pm EDT. (Additional hours may be required to ensure the successful outcome of client results and that deadlines are met.)

Starting Salary: $1500/mo

Benefits: