Axis Group International (an Imperial Company) provides market access solutions for clients that compete in complex international markets. Our deep capabilities, expertise and commitment translate into business performance and profitability. Axis Group specialises in delivering understanding, deep connections and market access that drives business growth in a rapidly changing world, where complexity and integrated global value chains necessitate sophisticated solutions that drive down cost and risk in inbound supply chains, enhance international revenue growth and manage cross-border complexities. Axis Group is part of Imperial, a leading international market access, logistics and supply chain solution provider. Imperial is part of DP World, a global leader in ports, logistics, economic zones, and marine services.

For more about Axis Group, please visit https://axisgroupinternational.com.

For more details about Imperial, our parent company, please visit https://www.imperiallogistics.com.

For more details about DP World, please visit https://www.dpworld.com

At Axis Group International, we are all about bridging markets and making the world more accessible to everyone. Our business is a fast-paced, multinational and entrepreneurial environment where enthusiasm for the job, resourcefulness, attention to detail and teamwork make all the difference. The ideal candidate for this position is a digital-savvy and creative individual with a good eye for detail and a global mindset, who is passionate about content creation, social media, data, and visual aesthetics, while also possessing strong coordination and organization skills. S/he is a highly motivated and results-oriented professional who thrives on challenges and making a difference in the company.

Responsibilities

Marketing Strategy (15%)
Develop and execute a robust, comprehensive company marketing plan which meet business targets and is aligned with parent company principles and guidelines
Spearhead, execute, evaluate and track various marketing campaigns to heighten lead/sales generation and improve the company’s brand equity
Provide creative leadership in developing the company’s online presence, marketing collaterals and business development tools
Perform regular competitor audits
Track and anticipate industry best practice marketing activities to evaluate, develop and execute relevant campaigns
Identify relevant markets’ trends, growth opportunities and risks
Online Presence and Social Media (30%)
Manage and update the company’s website, ensuring relevant events, news and articles are kept up to date
Drive and develop content for the company’s social media platforms (LinkedIn, Twitter, Weibo, Weixin, etc.)
Coordinate with the different business units to provide social media updates
Engage with the company’s social media community
Content Development (20%)
Manage the company’s in-house publications, articles, and external publication contributions
Develop original content for the company website, internal and external publications with the analysts as needed
Ensure robust copyediting on all materials
Ensure translation is done for relevant publications if required (English to Chinese, Chinese to English)
Corporate Identity (10%)
Ensure proper usage of logos and other company VIs across the board
Work with various departments on consistent and effective messaging of external documents and promotional materials to support marketing activities
Ensure relevant collaterals and materials receive parent company sign off
Manage the production of marketing materials such as capability statements, brochures, flyers, advertisements, business cards, stationaries, corporate gifts, etc.
Manage the print production process and ensure printing service provider adheres to proper quality standards
Manage the collaterals availability and usage in all offices and event locations
Events Management and Coordination (10%)
Plan, coordinate and execute multi-region, business development events
Ensure events to be attended, sponsored, or hosted are aligned with company’s business targets
Develop and manage the implementation of a comprehensive event calendar with centralized tracking of all events (hosted by the company, attended by the company, tracked by the company)
Network Management and Project Support (15%)
Keep up-to-date and manage the company’s CRM database and distribution lists
Manage external agencies and vendors as needed
Assist in the various businesses’ projects, especially those that require marketing support for external clients

Requirements

8+ years of marketing experience with proven track record in developing and driving business development campaigns for B2B companies; experience with international procurement, market expansion and/or advisory companies a strong advantage
Bachelor’s degree or above in marketing, communications, advertising, or related major
Proficient in relevant social media (LinkedIn, Twitter); knowledge of WeChat and Weibo an advantage
Robust Microsoft Office suite skills (Word, PowerPoint, Excel)
Experienced in website backend management, specifically WordPress
Proficient with design and print software such as Photoshop, Illustrator, and InDesign an advantage
Knowledge of print production and processes an advantage
High standards of quality and attention to detail
Strong project management and coordination skills
Proven ability to work in a fast-paced, dynamic, and deadline-oriented environment
Skillful in leveraging available resources to meet business objectives with minimum cost
Energetic, proactive, highly motivated with an individual capacity for creative flair
Versatile, ability to multitask, balanced world view
Proven ability to work remotely with staff and management from diverse cultures and backgrounds to provide necessary marketing support
Very strong business English language skills

If you are interested in joining a dynamic, multi-cultural environment where you can make a difference by sharing your skills, experience, and commitment to excellence, please send your CV to careers@axisgroup-international.com

Share This Article

WeChat Douban Sina Weibo Facebook Messenger Twitter LinkedIn Skype Telegram WhatsApp Email Share