Marketing Operations Lead

Marketing Operations Lead – up to £70,000 + 10% Bonus – UK Remote

About the Role

Seeking an analytical, commercially focussed individual to join a fast-growing provider of innovative solutions to HPC/Data Centre organisations globally.

My client is hiring for a Marketing Operations Lead to support marketing processes, lead qualification, and sales pipeline optimisation. Reporting to the VP of Marketing, this role focuses on Account-Based Marketing strategies and channel-based lead distribution while managing HubSpot for marketing automation.

Key Responsibilities

• Manage and optimise HubSpot to align with marketing and sales processes.
• Develop and maintain automated workflows for lead nurturing and personalised communication.
• Pre-qualify leads based on ABM and channel-based criteria, converting them into Sales Qualified Leads (SQLs).
• Generate marketing reports, dashboards, and insights to measure campaign effectiveness.
• Collaborate with sales for a smooth lead handoff and sales funnel optimisation.
• Conduct database audits to ensure accuracy and compliance.
• Oversee email marketing campaigns for engagement and deliverability.
• Improve operational efficiency in marketing workflows.

Qualifications and Skills

• Extensive HubSpot experience (certifications preferred).
• Strong knowledge of ABM, lead qualification, and channel-based lead distribution.
• Ability to analyse data and generate actionable insights.
• Familiarity with marketing automation best practices.
• Experience in workflow creation and process optimisation within HubSpot.
• Strong organisational, analytical, and problem-solving skills.
• Excellent communication and collaboration abilities.
• Knowledge of GDPR and data privacy regulations is a plus.

NB: Please note this role is a Permanent Contract role.