Our client is a worldwide telecommunications company that offers voice, data and video services and solutions on its award-winning networks and platforms, delivering on customers’ demand for mobility, reliable network connectivity, security, and control.

We are looking for a Digital Marketing Consultant who will be responsible for the planning, execution and ongoing support of CRM and Demand Generation campaigns for the Business Markets segment.

Location: Basking Ridge, NJ / Alpharetta, GA - Remote

Position: Digital Marketing Consultant

Pay: $55/hr. on W2

Duration: 9 months or longer

As a Marketing Consultant, you will be responsible for the planning, execution and ongoing support of CRM and Demand Generation campaigns for the Business Markets segment. You will join the Mobility Growth Team and will fill the crucial need in assisting campaign managers with:

• Designing of marketing strategies and digital tactics

• Development of target audiences

• Optimizing campaigns through test/learn strategies

• Reviewing campaign analytics/results to help make informed decisions

All of the above align to the team’s goals of increasing brand awareness, driving demand and growing business revenue.

The successful candidate will be a self-motivated individual who is outgoing, a quick-learner, results driven, and a critical thinker with attention to detail and experience in campaign orchestration. This role requires a high-level of coordination and communication among cross-functional internal teams including Integrated Marketing, the CMO organization, Data Intelligence and Operations and Digital Marketing, as well as agency partners.

CORE RESPONSIBILITIES INCLUDE:

• Collaborate with campaign managers to define campaign objectives and develop creative and data briefs to kickoff projects with internal/external teams

• Proactively maintain and monitor ongoing nurture campaigns to ensure flawless, uninterrupted execution

• Work with digital marketing teams and third-party vendors to ensure the customer experience is optimized in all marketing campaigns (email, SMS, content syndication)

• Submit requests for items specific to campaigns such as CTAs (TFNs, deep links), audience strategy/modeling and reporting requests

• Request sales lists for list led offers for programs such as CRM Exclusive

MUST HAVE SKILLS:

• Bachelor’s degree

• 4 or more years of relevant experience in digital or direct marketing

• Technology background

• Understanding the customer journey and the different stages of the buying process

• Experience in developing and delivering strong creative briefs

• Experience developing impactful presentations

• Experience analyzing data to make strategic recommendations

• Strong proficiency in G-Suite, PPT and Excel

• An understanding of Verizon Business products/solutions

DESIRED SKILLS:

• Experience using Workfront to manage project requests

• Working knowledge of Marketo

• Experience working on projects with rapidly changing offers/promotions and/or mobility products (phones, laptops, internet)

EDUCATION/CERTIFICATIONS:

• Bachelor’s degree

This particular client may require all new hires show proof of vaccination. However, accommodations may be made for those with disabilities or religious reasons who cannot obtain a vaccine.

About APR:

Since 1980 APR Consulting, Inc. has provided professional recruiting and contingent workforce solutions to a diverse mix of clients, industries, and skill sets nationwide.

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

Don't miss out on this amazing opportunity! If you feel your experience is the match for this position please apply today and join our team. We look forward to working with you!