Digital Marketing Coordinator

About APOLLO

APOLLO is Canada’s leading insurtech. Our platform launched in 2019 and has since become a major player in the Canadian fintech landscape, providing Canadians with comprehensive and cost-effective tenant and small business insurance. We replace the traditionally painful paper-based, manual insurance buying process with a simple and immediate digital ecommerce experience, in line with modern customers’ expectations.

We are a team of empowered and driven individuals who are committed to building a great company at the forefront of disrupting a $5 trillion dollar global industry.

This position offers a chance for the right candidate to make a significant impact alongside an integrated, dynamic team committed to innovation and shaping the future. We’re humbled to have won multiple awards and recognition including Insurance Business Canada’s 5-Star MGA 2025, Prestige Awards Insurance Provider of the Year 2025, Proptech30 2025, Insurance Business Canada’s 5-Star Claims 2024, Insurance Business Canada’s Top Insurance Employer 2022 & 2021 and Digital Innovator of the Year 2022, Insurance-Canada.ca’s 2021 Technology Award, and LinkedIn’s Top Startups 2021.

What You’ll Deliver

We are looking for a Digital Marketing Coordinator to play a key role in growing our direct-to-consumer (DTC) tenant insurance business. This role will focus on managing, optimizing, and scaling our paid media campaigns, while also supporting marketing operations and analytics.

The successful candidate will work closely with the Digital Marketing Specialist to test new strategies, improve performance, and contribute ideas to support growth in this channel. A secondary aspect of this role includes supporting marketing operations with technical assistance in Hubspot, email campaigns, and tracking/reporting.

Responsibilities - We promise it won’t be mundane.

• Paid Media (PPC & Social Advertising)

• Manage the day-to-day operations of paid campaigns across Google, Meta, and Reddit.

• Daily monitoring and optimization of campaigns, keyword adjustments, bid management, ad copy testing, and audience targeting to improve performance

• Assist in developing and testing new campaign strategies; implement and scale winning campaigns.

• Bring forward innovative ideas by developing a strong understanding of our business and customers.

• Marketing Operations

• Become proficient in key systems (HubSpot, Metabase, Mixpanel, GTM, GA4) to troubleshoot and support the broader marketing team.

• Assist in campaign execution by setting up and troubleshooting workflows and emails in Hubspot as needed.

• Analytics & Reporting

• Prepare, maintain, and analyze marketing reports to surface insights and opportunities.

• Collaborate with marketing and engineering to ensure accurate tracking(GTM, event tracking, data integrations).

This role is an opportunity to grow, demonstrate your abilities, and make your mark in the company that’s always reaching for more.

Skills And Qualifications

• Post-secondary degree or certification in Marketing, Business, or related field.
• Minimum 2-3+ years of experience in digital or performance marketing.
• Proven experience managing Google Ads campaigns with monthly budget of $10K+
• Familiarity with CRM systems, ideally Hubspot, including workflows, audience segmentation, and email marketing.
• Strong analytical and technical skills; hands-on experience with GTM and GA4. Experience with Metabase and Mixpanel is a bonus!
• Prior experience in eCommerce and DTC marketing is highly preferred
• Collaborative, curious, and proactive team player

What We’re Looking For

We believe it starts with our PEOPLE.

The APOLLO values: Courage, Adventure, Integrity, Candor and Desire.

Integrity -

You do what you say you’ll do, own it if you can’t, and achieve greatness by working with a high moral standard.

Candor - You are open to ideas and are objective in your thinking.

Adventure - You are passionately curious, constantly seeking the unknown and pushing the

boundaries of what is possible.

Desire - You want things to be better. For our clients, suppliers, investors, co-workers,

family, community, and ourselves. Greatness matters.

Courage - You are not held back by fear. You will explore any idea and take on any challenge in pursuit of great opportunity.

APOLLO believes in a team approach where all members have equal opportunity to voice ideas to advance the company and our stakeholders. A collaborative approach, strong initiative, and a desire to achieve greatness are crucial qualities we look for in teammates.

Benefits & Perks

• Competitive salary & variable pay
• Development programs & licensing support
• Company social events
• Extended Medical, Dental and Vision care
• Monthly Wellness Program
• Autonomy, growth, and the ability to make an impact
• Community volunteers days

We’re not just looking for another employee. We’re looking for someone ready to join us on this journey. Are you in?

APOLLO is an equal opportunity employer. We celebrate and embrace our diverse, inclusive work environment and welcome members of all backgrounds and perspectives to apply. We’re committed to developing and maintaining a culture rooted in our core values, that is supportive and respectful of all backgrounds and perspectives.

APOLLO is committed to providing an accommodating recruitment process. If you require any accommodation, please email us at careers@apollocover.com and we’ll work with you to meet your accessibility needs.