Founding Head of Demand Generation Marketing (Fully Remote)

Who We Are

AmberBox is the industry leader in gunshot detection and response technology. We help Fortune 100 corporations, schools, hospitals, government departments and airports protect their staff and visitors from the threat of workplace violence, automating the emergency response process in an incident. AmberBox is a Silicon Valley VC-backed, rapidly scaling company, and we are looking for individuals that share our vision and experimentative approach.

About The Role

This is an exciting opportunity to help shape the marketing approach at AmberBox. AmberBox has a large and rapidly growing sales team, and already invests heavily into trade shows and in-person events. You will play a critical role in driving revenue growth through the creation and execution of targeted campaigns aimed at generating high-quality leads, nurturing prospects, and accelerating the sales pipeline. The ideal candidate will have a deep understanding of inbound and outbound marketing strategies, strong analytical skills, and the ability to work cross-functionally with sales, product, and other teams to deliver measurable business results.

Key Responsibilities

• Lead Generation Strategy: Develop and execute multi-channel demand generation strategies that drive lead acquisition, conversion, and revenue growth
• Campaign Management: Plan, launch, and optimize demand generation campaigns
• Analytics & Reporting: Analyze campaign performance and key metrics (MQLs, SQLs, CPL, CAC, ROI) to optimize efforts. Report on the effectiveness of demand generation initiatives and make data-driven recommendations
• Content & Messaging: Develop compelling content and messaging that resonates with target audiences

Qualifications:

Experience:

• 5+ years of experience in demand generation, performance marketing, or a related role.

Skills:

• Expertise in demand generation tactics including email marketing, paid search, display ads, social media, SEO/SEM, and content marketing.
• Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM tools (e.g., Salesforce, HubSpot CRM).
• Data-driven mindset with strong analytical skills and proficiency in tools like Google Analytics, Excel, and/or Tableau.
• Ability to create and manage integrated campaigns with measurable impact on lead generation and pipeline growth.
• Excellent written and verbal communication skills with the ability to work cross-functionally across teams.

Personal Attributes:

• Highly organized with a proactive attitude and an ability to manage multiple projects and priorities simultaneously.
• Creative, innovative, and always seeking new ways to drive results and stay ahead of industry trends.
• Strong team player who thrives in a fast-paced, collaborative environment.