Head of Marketing

About us

We are a fast-growing boutique advisor dedicated to technology and digital enabled value creation for medium and large-cap private equity firms and their global portfolio companies.

Our team consists of top consulting, industry and technology experts with deep expertise in Private Equity. We work as an extension of Operating Partner teams, playing a pivotal advisory role across the entire technology value creation chain - from value identification to value creation and value realization. We are expertise-led, impact and data driven, entrepreneurial and trusted advisors who are relentless in their commitment to our clients and the pursuit of value.

As we continue to grow our leadership and expand our impact on the Private Equity (PE) sector, we are seeking talented and highly skilled Director-level consultants to join our team. You will be working closely with Alysian Partners, PE operating partners, and the CIOs/IT leadership teams at portfolio companies to execute transformative IT-enabled value creation strategies.

We are seeking an experienced Interim / Fractional Head of Marketing to lead the next evolution of our brand, content, and communications. This role will drive our marketing engine across thought leadership, reference/case study management, digital campaigns, and internal communications. The ideal candidate combines strategic brand thinking with hands-on delivery and thrives in an entrepreneurial, high-growth environment.

Key Responsibilities

Brand & Market Presence

• Relaunch Alysian’s external brand positioning and messaging to align with PE and CTIO audiences
• Define and communicate Alysian’s differentiation vs. both global and boutique firms

Thought Leadership & Content

• Develop and execute a quarterly content plan including whitepapers, LinkedIn posts, event content, and client-facing insights
• Ghostwrite thought leadership for partners and consultants

References & Case Studies

• Create a centralized reference library using Zoho Creator
• Capture, write, and publish 10+ high-quality case studies with measurable impact
• Enable usage in proposals and pitches

Digital Campaigns

• Activate Zoho CRM & Marketing for campaigns and email nurture flows
• Drive awareness and engagement across digital channels (LinkedIn, newsletters, webinars)
• Track performance using dashboards and KPIs

Internal Communications

• Launch an internal comms rhythm (e.g., bi-weekly newsletter, CEO updates, wins)
• Strengthen alignment across global teams with consistent brand tone

Capability & Infrastructure

• Mentor junior team members or freelancers
• Identify and propose long-term team structure, tools, and agency partners as needed

Profile of the Ideal Candidate

• 10+ years of experience in B2B marketing, ideally in consulting, tech, or private equity environments
• Proven track record in building brand positioning and thought leadership platforms
• Strong writing and storytelling ability — capable of ghostwriting for senior leaders
• Experience managing CRM-driven campaigns (Zoho preferred but not required)
• Hands-on, outcome-oriented, and comfortable in a fast-paced environment
• Experience with internal communications is a strong plus

Engagement Details

• Duration: 3 to 6 months (with potential for extension)
• Time Commitment: 2–3 days per week (flexible based on availability and deliverables)
• Location: Remote
• Compensation: Competitive, based on experience

Location: UK, Netherlands, Poland, Germany or Spain

Benefits

How to Apply:

We are looking for individuals who are ready to make an immediate impact. If you are a strategic thinker, a proven leader in the technology space, and have a passion for driving operational and commercial value in the PE sector, we want to hear from you. Please submit your resume to Carolina.rossin@alysian.com detailing your experience and what makes you an ideal fit for this role.

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Why Join Us?

Be Part of a Game-Changing Tech Advisory Firm

Our vision is to become the leading independent boutique tech advisory firm, transforming value creation in private equity through technology and data. We partner with top-tier PE firms (mega-funds in Europe & the US) to drive sustainable growth for portfolio companies and communities.

What Makes Us Different?

• Experts in Both Strategy & Execution – We don’t just advise; we execute. Our team combines deep strategic insight with hands-on delivery expertise.
• Fast, Agile & Cost-Effective – We work as an extension of PE operating partners, ensuring high-impact results with speed and efficiency.
• Vendor & Technology Agnostic – We select the right tools for the job, leveraging vast experience across multiple M&A transactions, tech platforms, and implementation partners.
• Complex IT Project Leadership – We specialize in orchestrating vendors, contracts, and budgets, ensuring seamless execution in PE portfolio companies.

Why Work With Us?

• Accelerated Growth – Entrepreneurial environment with endless opportunities to shape a high-growth company.
• Elite Private Equity Exposure – Work closely with top PE firms and operating partners.
• Top-Tier Talent & Leadership – Collaborate with and learn from industry-leading experts.
• Flexibility & Meritocracy – Remote-first model with performance-driven career growth.

Join us to shape the future of tech-driven private equity value creation.