ALW's mission is to Illuminate the Soul with a broad range of linear and decorative luminaires, tailored to virtually any space. We take pride in our products, and we value creativity and innovation in all aspects of our organization. We are looking for someone who wants to join a team that's hungry for innovation, never settling for the status quo. This is a position with the amazing potential to grow within the organization, and gain skills and experience in a company unlike any other.

Our Four Core Values are shared across the entire company, collectively driving the way Team ALW approaches each day, regardless of role or department. WE are passionate about:

Customer Commitment: Being as easy to do business with, as agent-friendly, and as highly responsive to our external and internal customers as we can be;
Innovative Spirit: Creating exciting new products, offering custom solutions, continuously improving our processes, and always being flexible and solutions-driven;
Teamwork: Our dedication to our teammates, both internal and external, being respectful, helpful, and flexible, while never forgetting to have fun and celebrate;
Ownership: Our individual and collective accountability, basing our actions on integrity, trust and expertise to follow through on all commitments.

ALW is seeking a creative and highly motivated Technical Marketing Lead to join our marketing team. This remote role will support ALW’s marketing initiatives, managing product launch assets and creating technical collateral that speak directly to architects, lighting designers, and other key influencers in the architectural lighting industry.

Your Responsibilities Will Include…

Collaborate with sales & product development teams to create technical assets for new product launches and ensure launches remain on schedule (e.g., renderings, brochures, web pages, spec sheets, presentations)
Manage internal and external resources to ensure completion of product launch activities and milestones (such as renderings and technical collateral)
Oversee spec sheet & brochure updates – including managing external resources to make necessary edits
Serve as lighting design resource for internal team, and external agents/specifiers (customers)
Research industry trends, and identify trending topics to develop thought leadership opportunities and presentations (e.g., AIA-accredited presentations)
Support the development of email campaigns, blog posts, white papers, case studies, and other content
Develop detailed concepts for customer-facing videos (such as product features, installation, and case study)
Prioritize multiple projects and deliver highly effective and creative work

Your Experience & Qualifications Include…

Bachelor’s degree in marketing, communications, engineering, architecture/lighting design, or a similar field
3+ years of experience in a customer-centric B2B organization, with a deep understanding of customer needs
Prior experience/knowledge of the lighting/construction industry and key customer personas (e.g., architect, interior designer, engineer)
Understanding of the marketing funnel, and determining content to target prospects at each stage
A natural curiosity to measure, test, learn, and iterate to get the best results possible
Proficiency with Adobe Creative Cloud (InDesign, Illustrator, Photoshop)
Proficiency with Microsoft Office Suite (Excel/Word/PowerPoint/OneDrive)
Proficiency with lighting design software tools - AGi32 preferred
Critical problem-solving skills with a high attention to detail. Strong communication skills, verbal and written
Strong interpersonal skills, with ability to interact effectively with both internal and external customers at all levels
Ability to multitask, prioritize, and be flexible with changing business needs in a team environment

What we can offer you…

ALW is committed to investing in the holistic health and well-being of all employees and their families. Our benefits and perks include:

Excellent medical, vision and dental coverage options
401(k) with company match to help save for your future
Eligibility for a competitive year-end performance bonus (based on individual merit & company performance)
Flexible Spending Account (FSA) with tax-saving options
Excellent Work/Life Balance – Paid Time Off, Sick Days, Volunteer Days, Company Holidays, and Floating Holidays
Happy Hours & Team-Building Events
Commuter benefits & cell phone/home internet stipend
Fully stocked kitchen with a variety of snack, food, and drink options
Company swag!
A great company culture with a strong emphasis on diversity, equity, and inclusion

Compensation

Varies based on factors including skill level, proficiencies, transferable knowledge, and experience. Year-end bonus potential based on individual merit and company performance.

For more information about ALW, please visit our website at www.alw-inc.com

ALW is an equal opportunity employer. We’re committed to creating an inclusive culture, and we celebrate diversity of all kinds.