Alma is on a mission to simplify access to high-quality, affordable mental health care. We do this by making it easy and financially rewarding for therapists to accept insurance and offer in-network care. When a provider joins Alma, they gain access to a suite of tools that not only help them better run their business, but also grow it sustainably and develop as a provider. Alma is available in all 50 states, with over 20,000 therapists in our growing network. Anyone looking for a therapist can browse Alma’s free directory. Alma has raised $220.5M in funding from Insight Partners, Optum Ventures, Tusk Venture Partners, Primary Venture Partners, First Round Capital, Sound Ventures, BoxGroup, Cigna Ventures, and Rainfall Ventures. Alma was also named one of Inc’s Best Workplaces in 2022 and 2023.

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Marketing Operations Manager

We’re looking for a hands-on, data driven Marketing Operations Manager to join our growing team and own the systems, data, and processes that keep our marketing engine running. Reporting to the Director of Marketing Operations, you’ll play a key role in keeping operations running smoothly while enabling the team to scale smarter. It’s an exciting time to join as we’re building a modern marketing ops function that powers growth across the business, giving you the opportunity to shape how we work and make a measurable impact.

What you’ll do:

Own and optimize our martech stack, overseeing governance, day-to-day administration, and system health across tools like Marketo and Iterable, and supporting platforms
Enable operational excellence through documenting tools, processes, and workflows to drive efficiency and improve collaboration across Marketing and Sales
Support new technology evaluations, implementations, and integrations, ensuring platforms are optimized and connected
Translate strategy into action by building and maintaining execution plans, workflows, and operational processes that bring marketing strategies to life
Manage marketing ops intake by overseeing requests, prioritizing projects, and balancing quick-turn needs with long-term initiatives
Analyze and optimize to surface insights from campaign and funnel data to inform decisions and improve performance
Manage relationships with agencies and contractors to ensure deliverables are on time and on brand
Build collaborative relationships across Marketing, Sales, and Product teams to enable go-to-market programs and ensure alignment across the funnel

Who you are:

You have 5+ years of experience in marketing operations or a related role, with hands-on expertise in MAPs (Marketo, Iterable) and CRMs (Salesforce).
You are skilled at building scalable processes and documenting workflows to improve cross-functional efficiency.
You naturally plan and align work with broader strategy, grounding recommendations in data by translating metrics into actionable insights.
You are experienced at driving execution, tracking progress, interpreting complex data, and adjusting when needed to keep initiatives on course.
You are a strong communicator that gives clear direction and who can simplify complex systems for non-technical partners.
You are a collaborative problem solver who enjoys working with cross-functional teams, vendors, and agencies to deliver results

Benefits:

We’re a remote-first company
Health insurance plans through Aetna (medical and dental) and MetLife (vision), including FSA and HSA plans
401K plan (ADP)
Monthly therapy and wellness stipends
Monthly co-working space membership stipend
Monthly work-from-home stipend
Financial wellness benefits through Northstar
Pet discount program through United Pet Care
Financial perks and rewards through BenefitHub
EAP access through Aetna
One-time home office stipend to set up your home office
Comprehensive parental leave plans
12 paid holidays and 1 Alma Give Back Day
Flexible PTO

Salary Band: $128,000 - $150,000

All Alma jobs are listed on our careers page. We do not use outside applications or automated text messaging in our recruiting process. We will not ask for any sensitive financial or identification information throughout the recruiting process. Any communication during the recruitment process, including interview requests or job offers, will come directly from a recruiting team member with a helloalma.com email address.

Learn more about how Alma handles applicant data by reading Alma's Applicant Privacy Notice.