All God’s Children International (AGCI) is seeking a highly strategic and creative individual to serve as our Senior Creative Strategist and Design. This role goes beyond visual execution; it is a critical thought partner in fundraising campaign development, bringing strategic insight, creative vision, and excellent design skills to our mission-driven work.
The Senior Creative Strategist & Design leads the development of integrated fundraising campaign concepts, collaborating closely with Marketing, Advancement, and International teams to craft compelling visual narratives and fundraising campaign offers that drive donor engagement and reflect our Christ-centered mission. This individual must possess strong design abilities, but more importantly, an ability to think conceptually, develop fundraising campaign strategy, and translate complex global needs into emotionally resonant, action-inspiring creative experiences.
This position works closely with AGCI’s Senior Writer and Social Media Producer to ensure consistent alignment across visual and verbal storytelling. It serves as a brand guardian across all creative touchpoints.
ABOUT US
We are the world’s leading child advocacy and trauma disruptor organization. For 30+ years and counting, we have remained relentless in our commitment to stand up for children who need family by working across the continuum of care to dismantle systemic trauma.
Today, we are unlocking possibilities for over 123,000 children per year across the globe. Our reach has expanded across 25 countries spanning five continents. We work every day to dismantle the systemic trauma that sits at the heart of the orphan crisis that still affects over 8 million children. Thanks to God’s provision, children facing the darkest realities experience powerful emotional healing every day and learn the hope of the Gospel. Because no child should be alone.
ESSENTIAL DUTIES AND RESPONSIBILITIES
CREATIVE STRATEGY & FUNDRAISING CAMPAIGN DEVELOPMENT
- Lead the development of creative concepts, fundraising campaign themes, and offers in collaboration with the Director of Marketing and cross-functional teams.
- Review the success of campaigns with the Director of Marketing, and propose suggested adjustments to upcoming concepts to adapt to the findings of past campaigns.
- Support the development of storytelling frameworks and content production guidelines, helping non-designers understand when/ how to use visuals effectively.
- Collaborate with the Global Communications Specialist and global teams to secure story packages that align with the Marketing department's needs and provide coaching or design support for regional/global campaigns.
- Partner with the International teams to gain context and insight into stories and visuals that reflect the lived experiences of children and families impacted by trauma.
- Collaborate in audience trend analysis and platform innovation to explore new storytelling formats like interactive media, animation, or UGC.
BRAND STEWARDSHIP
- Ensure all visuals align with AGCI’s Christ-centered mission, uphold ethical storytelling, and reflect trauma-informed design principles, especially when portraying children and vulnerable populations.
- Uphold the AGCI visual identity across departments and deliverables.
- Manage visual consistency across all marketing and fundraising materials.
- Own and update brand templates, asset libraries, and internal style guidelines.
- Partner with the Global Marketing teams to implement a global content policy.
- Lead periodic brand audits and contribute to design evolution in alignment with future trends.
- Collaborate with the Senior Writer and Social Media Producer to ensure visual alignment with messaging.
DESIGN EXECUTION & PRODUCTION
- Create branded assets for digital and print use, including fundraising campaign and appeal design, social media graphics, email headers and internal templates, donor cases for support and event materials, presentation decks and visual reports.
- Support core campaigns by developing versatile and scalable creative assets for use by both U.S. and global teams.
- Lead the development of key visuals for the Trauma Disruptor Coalition (TDC).
- Translate complex programmatic concepts into visually compelling narratives that drive a specific call to action tailored to various fundraising campaign stages.
- Adapt and optimize digital visual assets across platforms and formats, including social, web, email, print, and event collateral.
- Develop design templates or modular elements that allow local contextualization while maintaining brand consistency.
- Work with the Advancement team to produce materials for events, donor meetings, and special fundraising campaigns.