We are looking for a hands-on, independent Growth Marketing Manager with a proven track record in B2B SaaS lead generation and product marketing. This role requires a strategic thinker and strong executor who can own and drive digital marketing, content creation, and product positioning—from strategy to execution.

You will be responsible for demand generation, online marketing, content strategy, and product marketing, ensuring that our brand messaging and marketing initiatives drive measurable growth. If you have successfully scaled B2B SaaS lead generation through SEO, paid campaigns, website optimization, automation, online and offline events, social media, and content, and have experience positioning SaaS products effectively, we’d love to hear from you.

Experience in a startup environment is a plus, as we need someone comfortable with a fast-paced, dynamic setting who can execute independently and adapt quickly.

Key Responsibilities

Online Marketing & Lead Generation

Develop and execute full-funnel digital marketing campaigns across paid and organic channels
Continuously optimize landing pages, messaging, and conversion funnels through A/B testing
Implement marketing automation, lead nurturing, and email workflows to move leads through the funnel
Track and analyze performance using GA4, Looker Studio, CRM data, and marketing automation tools to improve marketing ROI

Content & SEO Strategy

Develop and execute a content marketing strategy that aligns with lead generation and brand positioning goals
Create and oversee high-impact content including:
Blog posts, video scripts, solution cards, whitepapers, social media content, case studies, landing pages, email sequences, and ad copy
Continuously update an SEO roadmap, execute keyword strategies, and optimize content for organic traffic growth
Ensure content is effectively distributed across LinkedIn, industry forums, newsletters, and other relevant channels to maximize reach

Product Marketing & Positioning

Develop messaging, positioning, and go-to-market strategies for new and existing SaaS features
Work closely with engineering and sales teams to craft compelling narratives that highlight product value and differentiation
Create and optimize sales enablement materials, product pages, and solution overviews that align with customer pain points
Conduct competitive research and customer insights analysis to refine messaging and positioning
Ensure that all marketing initiatives clearly communicate the unique value proposition of our products

Marketing Automation & Funnel Optimization

Implement and manage ActiveCampaign to improve lead qualification and scoring
Optimize email marketing, nurture sequences, and remarketing strategies to enhance lead conversion
Segment audiences based on engagement, intent signals, and lead scoring to personalize campaigns

We are looking for you if you have

Proven Experience in B2B SaaS Marketing: Minimum 5+ years in online marketing, demand generation, or product marketing
Strong execution focus – You can plan and execute independently with speed and precision
Fast, responsive, and adaptable – You thrive in a fast-paced environment and move quickly to seize opportunities
Independent planner and doer – You don’t just strategize; you take full ownership and execute
Startup experience is a plus – You have worked in high-growth, dynamic environments where adaptability is key
Deep understanding of the Rabbit product – You are open to learning and understanding it at an engineering level
Experience promoting solutions to engineers – You have marketed to engineering audiences and know how to communicate value to technical professionals
Proven collaboration with engineers – You have worked closely with technical teams to create effective messaging
Data-driven mindset – You have quantifiable, own results (not agency-led) that demonstrate marketing impact
Generalist mindset is an advantage – You have broad experience across multiple marketing disciplines rather than specializing in just one area
Humble, reliable, and collaborative – You are proactive, trustworthy, and not afraid to tackle challenging or technical tasks
Comfortable with monotonous or technical tasks – You can dive into complex problems and quickly upskill where needed

Why Join Us?

🚀 Competitive contract role with high impact and ownership.

📈 Fast-moving, agile environment where you can directly influence growth.

🛠️ Opportunity to build and execute marketing strategies end-to-end with autonomy.

🤝 Collaborate with a data-driven, results-oriented team that values strategic execution.

About Aliz

Aliz was founded by a group of driven software engineers with one vision in mind: Build a human-centered company to solve exciting business challenges with cutting-edge technologies all around the globe.

Our team includes engineers, industry experts, and digital professionals who ensure our clients are ready to face the challenges of the ever-changing digital world.

Aliz is a proud Google Cloud Partner with specializations in Infrastructure, Data Analytics, Cloud Migration, and Machine Learning. We deliver data analytics, machine learning, infrastructure, and application development solutions, off the shelf, or custom-built on GCP using an agile, holistic approach. Recently we've launched our very own cloud cost optimization tool Rabbit.

Life has been pretty exciting at Aliz recently (here's proof). After we became Google Cloud’s Breakthrough Partner of the Year in APAC (2019), we built a team in Singapore and Berlin, opened an engineering hub in Jakarta, launched a business in Italy and Qatar, and started to support IT education.

You couldn’t pick a better time to join this world-class team of cloud experts.

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