Marketing Analyst
Location
Seniority
Tech stacks
Department: AI & Data Science
Location: India
Compensation: £100 - £200 / day
Description
CLIENT EQS Group
JOB TITLE Marketing Analyst
LOCATION India/Poland - Remote
CONTRACT 12 months rolling contract
(TYPE/LENGTH)
ABOUT ALGOMARKETING
—
Algomarketing are experts at delivering programs and resourcing for strategic roles within Marketing teams. We are a global team of Marketing experts, spanning 30 countries across Asia Pacific, Americas, Africa, and Europe. Highly experienced in enterprise B2B Marketing, and specialised in technology and SaaS.
Our team works collaboratively, with experience from the world's largest and most ambitious brands, including Google, Stripe, Workday, Worldpay, Accenture, ACI Worldwide, GSK, and Allianz.
We empower Marketers through Algorithmic Marketing, a data driven approach that delivers deeper insights, faster execution, and streamlined operations.
Visit our website to read more about us.
ABOUT THE ROLE—Reporting into the Growth & Operations team
RESPONSIBILITIES —Measure and manage marketing funnel performance to improve conversion rates and identify areas for optimizationWork on CxO / Industry Marketing analytics, as well as building an audience targeting tool, and demand gen data cubeAnalyze and measure conversion rates through different funnel stages, fallout rates, and other key performance indicatorsUnderstand and recommend where the operating leverage is within the funnel and pipelineUtilize data analysis techniques to find relationships in the data, provide new insights and identify opportunities for growthConduct hypothesis testing to identify trends, patterns and opportunities for improvementDevelop and deliver data storytelling to effectively communicate findings to stakeholders and senior managementUtilize data visualization tools to create compelling visuals and dashboards that provide insights and improve decision-makingUse SQL scripts to extract and manipulate marketing data to enable analysis and reportingDevelop recommendations and actionable insights to improve marketing strategies and tactics
MINIMUM REQUIREMENTS —
Bachelor's degree in marketing, business, statistics or a related field
Minimum of 4 years of experience in marketing analytics or business analysis
SQL experience
Salesforce CRM experience
Marketing Analytics, ideally extracting data from Pardot, Hubspot, Marketo etc
Experience with data visualization tools such as Looker, Data Studio, Tableau or Power BI
Excellent communication and data storytelling skills
Strong organizational and time-management skills with the ability to manage multiple projects simultaneously
Experience in B2B marketing preferred
Key Responsibilities
Bachelor's degree in marketing, business, statistics or a related field
Minimum of 4 years of experience in marketing analytics or business analysis
SQL experience
Salesforce CRM experience
Marketing Analytics, ideally extracting data from Pardot, Hubspot, Marketo etc
Experience with data visualization tools such as Looker, Data Studio, Tableau or Power BI
Excellent communication and data storytelling skills
Strong organizational and time-management skills with the ability to manage multiple projects simultaneously
Experience in B2B marketing preferred
About Algomarketing
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