Sr. Marketing Technology Specialist

Akkodis is seeking a Sr. Marketing Technology Specialist for a Contract position with a client located in Hanover, MD.

Rate Range: $35-$45/hr on W2 without benefits, The rate may be negotiable based on experience, education, geographic location, and other factors

Title: Sr. Marketing Technology Specialist

Job Types: 6+ Months Contract

Location: Hanover, MD (Hybrid 2 days onsite)

• The Senior Marketing Technology Specialist has expertise in the digital intersection of marketing and technology.
• This includes the development, implementation, and management of marketing technology solutions and capabilities in support of marketing initiatives across digital and offline touchpoints.
• Working with our marketing partners, this person will support the execution of the MarTech roadmap and work with our delivery partners and vendors to enable, utilize, and expand our MarTech capabilities.
• As marketing solutions and capabilities continue to evolve, the Senior Marketing Technology Specialist will keep current, help our marketing team remain educated, and ensure maximum adoption of the capabilities enabled. This person will support the MarTech Manager in working with our marketing team to ensure the appropriate capabilities exist and the appropriate performance indicators are defined and managed to remain on target with continuously improving marketing's effectiveness.

Responsibilities:

• Develop and manage the execution of new hire onboarding programs as additions to our technology stack, updates and revisions to existing technology documentation, and communicating the changes to the larger team.
• Per the roadmap define the business case, justification and requirements for new initiatives including identifying the ROI/KPI’s to be used to measure success
• Gather, review, and present information about current systems in place (e.g. pricing/cost to maintain, contractual milestones, use cases past/current/future, opportunities to cut costs)
• Configure 3rd party API integrations to facilitate automated bi-directional data transfers depending on defined system and data flows.
• Evangelize, train, and embed the understanding of the MarTech tools into the marketing teams
• Manage vendor implementations and delivery of MarTech solutions as instructed by the Marketing Technology Manager.
• Establish and maintain governance practices for MarTech solutions with support from the Marketing Technology Specialist.
• Have a proactive role in continually reviewing and improving processes to streamline the marketing’s scalability and overall effectiveness.
• Ensure all systems have correctly documented workflow and systems processes.

Qualifications:

• BA/BS in marketing, business administration, or another related field
• 4+ years’ experience working in a marketing role, focused on technology and process management
• 4+ years of experience managing technology platforms, integrations, migrations, projects, documentation and roll out
• Working knowledge of some of the following: digital asset management tools, content experience platforms, Social Media platforms (Hootsuite, Everyone Social), analytics tools, webcast platform tools, content management platforms, Account Based Marketing Platform (6sense), chat bot applications (qualified), project management applications (Smartsheet), marketing automation systems, and other marketing technology/solutions.
• Previous professional experience with HTML, CSS, JavaScript nice to have
• Strong project management experience in SCRUM/AGILE methodologies preferred; you can clearly define your project goals, identify the stakeholders, timeline, phases and documentation that you need and push a project forward
• Excellent written and verbal communication skills
• Strong organizational skills and the ability to effectively manage multiple projects at one time

Benefits:

Equal Opportunity Employer/Veterans/Disabled

Benefit offerings available for our associates include medical, dental, vision, life insurance, short-term disability, additional voluntary benefits, an EAP program, commuter benefits, and a 401K plan. Our benefit offerings provide employees the flexibility to choose the type of coverage that meets their individual needs. In addition, our associates may be eligible for paid leave including Paid Sick Leave or any other paid leave required by Federal, State, or local law, as well as Holiday pay where applicable. Disclaimer: These benefit offerings do not apply to client-recruited jobs and jobs that are direct hires to a client.

To read our Candidate Privacy Information Statement, which explains how we will use your information, please visit https://www.akkodis.com/en/privacy-policy.

The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:

· The California Fair Chance Act

· Los Angeles City Fair Chance Ordinance

· Los Angeles County Fair Chance Ordinance for Employers

· San Francisco Fair Chance Ordinance