Turkish Marketing Manager

Company Description

Akademo.ai is an AI-powered exam preparation and learning platform that provides personalized practice, realistic exam simulations, active learning and confidence-building tools for students. Designed to meet the unique needs of learners, Akademo leverages artificial intelligence to offer tailored learning experiences. The platform enables seamless user engagement and promotes effective learning strategies. By prioritizing student success, Akademo aims to revolutionize the way individuals prepare for exams.

Role Description

This is a full-time on-site role for a Marketing Manager based in Turkey. The Marketing Manager will oversee the development and execution of marketing strategies to drive customer acquisition, brand awareness, and engagement. Daily responsibilities include coordinating marketing campaigns, managing digital channels, analyzing market trends, overseeing content creation, and collaborating with cross-functional teams to align marketing objectives with business goals.

Qualifications

• Experience in Marketing Strategy, Campaign Management, and Brand Development
• Proficiency in Digital Marketing, Social Media Management, and SEO/SEM
• Strong analytical skills for Market Research, Data Analysis, and Performance Metrics
• Expertise in Content Creation, Copywriting, and Content Marketing
• Excellent leadership, communication, and project management skills
• Ability to adapt strategies based on trends and analytics
• Experience in educational technology and/or SaaS platforms is an advantage
• Bachelor's degree in Marketing, Business Administration, or a related field

What We’re Looking For

• Strong understanding of the Turkish student market (TYT/YKS, AYT, LGS, DGS, ADF, KPSS, ALES, TUS, SAT/ACT, etc.)
• Experience in performance marketing & growth
• Knows how to create hook-driven content (not boring ads)
• Data-driven mindset (CAC, LTV, conversion rates)
• Bonus: experience in EdTech / exam prep / startups

Location: Türkiye (Remote 100%)

Type: Full-time

Salary: Competitive