AirAdvisor is a flight compensation company that seeks to compensate clients who have experienced a flight delay, missed a flight due to a delay or some other airline fault, or had a flight canceled entirely. AirAdvisor has handled over 400,000 claims already. Clients rate AirAdvisor at 4.6 score based on over 21,000 reviews. AirAdvisor is a young yet small team that is eager to grow and encourages personnel to grow within the company.

We are seeking a highly skilled and data-driven Senior Performance Marketing Specialist to lead our digital marketing efforts. The primary focus will be on managing and optimizing Google Ads, Bing Ads, and Social Media Ads, with secondary responsibilities in Affiliate Marketing. The ideal candidate will have a proven track record in driving customer acquisition, retention, and revenue growth through performance marketing strategies.

Requirements:

Strong experience in performance marketing, growth roles, or digital consumer brands
Expertise in Google Ads, Bing Ads, and Social Media Ads
Strong knowledge of website analytics tools (e.g., Google Analytics, WebTrends)
Experience in A/B testing, multivariate experiments, and campaign optimization
Proven ability to manage paid acquisition campaigns and budgets
Data-driven mindset with a focus on growth, ROAS, and ROI
Strong understanding of competitor analysis, localization, and content development best practices
Ability to not only design performance marketing solutions but also execute them successfully
Ability to transform complex ideas into clear and compelling narrative
Strategic thinker with logical and data-driven approaches to work and business
Fluency in English

In your CV please focus on results that you have achieved thanks to campaigns managed by you, ideally in absolute numbers (revenue increase in $, no. of new customers, decreased CPA/CAC etc.).

Responsibilities:

Develop and execute performance marketing strategies to drive customer acquisition retention, and revenue growth
Manage and optimize Google Ads, Bing Ads, and paid social media campaigns (Facebook, Instagram, LinkedIn, TikTok)
Oversee display, programmatic advertising, and retargeting strategies
Manage affiliate marketing channels and partnerships
Optimize email marketing and retargeting campaigns to enhance customer journeys
Conduct customer segmentation, competitor analysis, and localization for targeted campaigns
Track and analyze campaign performance using tools like Google Analytics
Use data insights to optimize campaigns, reallocate budgets, and refine creatives
Conduct A/B and multivariate testing to improve ad performance and conversion rates
Collaborate with creative and cross-functional teams to develop high-performing campaigns
Evaluate and implement marketing tools and automation for efficiency and scalability
Stay updated on industry trends and experiment with new channels and tactics
Present performance reports to leadership, highlighting wins and opportunities
Direct cooperation with the CEO

We Offer:

100% remote work with flexible start and end times
Paid sick leave and vacation (24 days)
Paid national holidays
Annual pay review and/or performance-based bonuses with increased personal effectiveness
Experience in expanding into multiple markets and scaling products
Highly skilled and friendly team

Job Type: Full-time, permanent exclusive B2B contract / service agreement.

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