adQuadrant is redefining what a modern growth partner looks like. We partner with the most ambitious consumer brands to scale intelligently through a powerful blend of media strategy, advanced measurement, AI innovation, and audience-first creative. As pioneers in digital marketing and social commerce, we’re building the next-generation agency model: one where media investment becomes growth capital, where creative is informed by contribution margin, and where technology and human expertise are deeply fused.

We’re proud to be one of just five dual-badged TikTok agencies in the U.S., officially recognized as both a TikTok Marketing Partner and a TikTok Shops Partner. Our highest-tier platform relationships extend to Meta, Google, Snap, Pinterest, and more. Our remote team thrives on innovation, experimentation, and forward-thinking problem-solving. If you're ready to challenge convention and architect the future of performance marketing, you're in the right place.

adQuadrant is looking for a Senior Lifecycle Marketing Strategist that has extensive experience working with Klavyio for email marketing and SMS, as well as landing page design experience for multiple clients. The ideal candidate has a client-first mindset and is passionate about customer retention and customer experience. This role will partner with the paid media acquisition teams and work closely with the creative department. We are looking for a true lifecycle marketer with experience that attracts customers, converts, retains, and delivers on the best customer experience

Your Responsibilities:

Own strategy, execution and optimization of customer retention for our agency clients, including direct accountability for email and SMS
Maintain and optimize the customer lifecycle roadmap and documentation for future team expansion
Core KPIs include email, SMS, and push notification engagement rates, revenue, and customer repeat purchase rates
Partner with our paid media teams, creative division, and data analysts to optimize and personalize the customer journey, developing strategies that deliver the right message to the right person, at the right time
Optimize audience segmentation to increase customer repeat purchase rates, LTV, and engagement
Manage and grow the email, SMS subscriber database for clients, and turn users into advocates
Own reporting for Retention Marketing clients through the support of the data team, and create value for our clients through the use of dashboards to communicate results

Qualifications:

5+ Years of experience in customer lifecycle marketing for D2C eCommerce brands
Successful track-record of developing marketing strategies, executing, measuring, and delivering on performance targets
Knowledge of direct-to-consumer eCommerce, retention marketing trends, and Email/CRM technologies
Strong communication skills both written and verbally to present your marketing initiatives and inform internal and external stakeholders of the marketing plan, objectives and results
Strong analytical skills with proven ability to turn large amounts of data into actionable initiatives (including both quantitative and qualitative data)
Experience with testing methodology and experience driving results through analytics
Experience partnering with Creative teams to develop marketing assets
Understanding the customer mindset to deliver exceptional customer experiences
Strong planning and organization skills

Culture & Benefits:

Our people come first. No jerks. No egos. Just people who like to work hard and enjoy winning as a team.

Annual Compensation: $90,000 - $105,000 per year + commission
Excellent Health Benefits (health, dental, vision, and life insurance)
401K + company match
Unlimited Vacation Policy
Paid Sick Leave
2PM Fridays each week
$300/ year to equip your work space with new equipment
$30/ month for home internet
An extremely supportive and fun company culture

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.