Digital Marketing Manager

Client: Telecom

Job Title: Marketing Consultant Professional – II

Duration: 9+ Month (Possible Extension upto 30 Months)

Location: Basking Ridge, NJ and Alpharetta GA (Remote)

Notes: Home based role.

Pay Transparency: The typical base pay for this is: $50.00 - $52.00/hour.

Job Description:

What you’ll be doing...

As a Marketing Consultant, you will be responsible for the planning, execution and ongoing support of CRM and Demand Generation campaigns for the Business Markets segment. You will join the Mobility Growth Team and will fill the crucial need in assisting campaign managers with:

• Designing of marketing strategies and digital tactics

• Development of target audiences

• Optimizing campaigns through test/learn strategies

• Reviewing campaign analytics/results to help make informed decisions

All of the above align to the team’s goals of increasing brand awareness, driving demand and growing business revenue.

The successful candidate will be a self-motivated individual who is outgoing, a quick-learner, results driven, and a critical thinker with attention to detail and experience in campaign orchestration. This role requires a high-level of coordination and communication among cross-functional internal teams including Integrated Marketing, the CMO organization, Data Intelligence and Operations and Digital Marketing, as well as agency partners.

CORE RESPONSIBILITIES INCLUDE:

• Collaborate with campaign managers to define campaign objectives and develop creative and data briefs to kickoff projects with internal/external teams

• Proactively maintain and monitor ongoing nurture campaigns to ensure flawless, uninterrupted execution

• Work with digital marketing teams and third party vendors to ensure the customer experience is optimized in all marketing campaigns (email, SMS, content syndication)

• Submit requests for items specific to campaigns such as CTAs (TFNs, deep links), audience strategy/modeling and reporting requests

• Request sales lists for list led offers for programs such as CRM Exclusive

MUST HAVE SKILLS:

• Bachelor’s degree

• 4 or more years of relevant experience in digital or direct marketing

• Technology background

• Understanding the customer journey and the different stages of the buying process

• Experience in developing and delivering strong creative briefs

• Experience developing impactful presentations

• Experience analyzing data to make strategic recommendations

• Strong proficiency in G-Suite, PPT and Excel

• An understanding of Client's Business products/solutions

Desired Skills:

• Experience using Workfront to manage project requests

• Working knowledge of Marketo

• Experience working on projects with rapidly changing offers/promotions and/or mobility products (phones, laptops, internet)

Education/Certifications:

• Bachelor’s degree.

Pay Transparency:

The typical base pay for this role across the U.S. is: $50.00- $52.00/hr. Final offer amounts, within the base pay set forth above, are determined by factors including your relevant skills, education and experience and the benefits package you select. Full-time employees are eligible to select from different benefits packages. Packages may include medical, dental, and vision benefits, 10 paid days off, 401(k) plan participation, commuter benefits and life and disability insurance.

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Aditi Consulting LLC uses AI technology to engage candidates during the sourcing process. AI technology is used to gather data only and does not replace human-based decision making in employment decisions. By applying to this position, you agree to Aditi’s use of AI technology including calls from an AI Voice Recruiter.

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