Head of Marketing, Asia Pacific - Seoul

Job Summary

Are you passionate about brand development and growth strategy?

Our client company, is seeking a dynamic Regional Marketing Manager to spearhead its efforts in the Asia Pacific region!

They aim to bolster its presence in Asia Pacific by establishing this pivotal role based in Seoul.

If you're experienced in FMCG marketing and ready to lead brand strategies across various Asian markets, we invite you to join and make a significant impact.

Job Title

Head of Marketing, Asia Pacific

Report to

Report to HQ in Europe

Location

Seoul (can be discussed)

About Our Client

FMCG branded food industry

Key Responsibilities:

• Introduce and build strong and preferred brands aligned with the Brand's growth ambitions in Asia Pacific
• Ensure a cohesive brand identity across multiple platforms, categories, and markets
• Lead the development and execution of regional growth strategies and marketing campaigns
• Manage the product portfolio strategy, focusing on profitability and market share expansion
• Establish and strengthen relationships with regional stakeholders, Market Leaders, and distributors

Key Requirements

• Possess a bachelor's or master's degree in business administration, marketing, or finance
• 8-10 years marketing experience from relevant positions, preferably within FMCG and international brand marketing management
• Demonstrate a proven track record of building and developing brands across various geographies
• Experience from working with category management and portfolio management
• Experience from digital marketing and online brand presence
• Knowledge of the FMCG branded food industry is an advantage
• Exhibit strong analytical skills and an ability to drive value-creating initiatives
• Display excellent leadership abilities and interpersonal skills, fostering long-term business relationships
• Strong Self-drive and ability to execute!

Benefits

• Opportunity to work with a globally respected dairy brand and steer its growth strategy in Asia Pacific
• Develop a high-profile career in a key emerging market with frequent travel opportunities
• Collaborate closely with a passionate team in Asia and the headquarters in Europe
• Engage in innovative marketing campaigns and leverage global brand assets for local success
• Lead pivotal marketing initiatives that drive real-world impact across diverse cultures and economies

Contact

Ally Kang, Consultant | Consumer & Retail Team

T +82 2 6200 9720

E seunghee.kang@adecco.com