About Addi
We are a leading financial platform, building the future of payments, shopping, and banking—a world where consumers and merchants can transact effortlessly and grow together. Today, we serve over 2 million customers and partner with more than 20,000 merchants, making Addi Colombia’s fastest-growing marketplace.
With a state-of-the-art, technology-first approach, we provide banking solutions (deposits, payments, unsecured credit) and commerce services (e-commerce, marketing), bridging the financial gap for millions and redefining how people experience financial freedom. As the country’s leading Buy Now, Pay Later provider, we have secured regulatory approval to operate as a bank, unlocking even greater opportunities for our customers. In the past year, we have also achieved profitability, reinforcing the strength of our business model and our ability to scale sustainably.
Our mission has earned the trust of world-class investors, including Andreessen Horowitz, Architect Capital, GIC, Goldman Sachs, Greycroft, Monashees, Notable Capital, Quona Capital, Union Square Ventures, Victory Park Capital, and more, who back our vision for the future. With their support, we are not just growing—we are transforming Latin America’s financial ecosystem and shaping the next generation to shop, pay, and bank in Colombia.
But what truly sets us apart is how we build. We are a conscious company, driven by deep experience in scaling technology, services and products, and we live by our values every day.
About The Role
This is where you come in. Below, you’ll find what this role is all about—the impact you’ll drive, the challenges you’ll tackle, and what it takes to thrive at Addi. If you’re ready to be part of something big, keep reading.
What’s The Mission You’ll Drive
Design, implement, and monitor scalable ML models to better understand customer behavior and needs, enabling data-driven strategies that enhance engagement, growth and retention. Collaborate with cross-functional teams to transform insights into actionable solutions that drive Addi’s growth and enhance customer experiences.
What You Will Do
What We’re Looking For
Technical expertise:
3+ years of experience in data science areas focused on client segmentation, marketing optimization, and recommendation systems, including end-to-end model design from scratch, development, deployment, and scaling.
Strong knowledge of statistics and mathematics.
Programming languages and tools Proficiency:
Proficiency in data management with SQL
Machine learning modeling: Python
Experience with python libraries such as TensorFlow/Keras/Scikit-learn/ PyTorch
Advanced expertise in machine learning algorithms:
Deep knowledge in classification models, particularly for propensity scoring: Proficiency in developing and applying propensity score models to predict customer behavior, such as the likelihood of purchasing a product, or engaging with a specific channel.
Experience in model interpretability: The ability to explain model results using SHAP, LIME, and other explainability techniques to ensure transparency and stakeholder trust.
Recommendation algorithms: Familiarity with collaborative filtering, content-based filtering, and hybrid models for product recommendations or LLMs applied to this field.
Proficiency in statistical methods:
Proven experience in A/B testing and experimental design: Designing, executing, and analyzing experiments to validate the impact of models and business strategies.
Values and Ownership:
Strong communication skills: Ability to clearly explain complex technical concepts and model results to non-technical stakeholders and senior leadership, influencing key business decisions.
Proactive Problem Solver: Demonstrates ownership by anticipating challenges, identifying opportunities for improvement, and taking initiative to drive solutions.
Customer-Centric Mindset: Prioritizes understanding customer behavior and needs to design solutions that enhance engagement and satisfaction.
Accountability for Results: Takes responsibility for the success of projects, ensuring models and solutions meet both technical and business expectations.
Ethical Responsibility: Upholds high standards of data privacy and ethical modeling practices.
Desirable Qualifications
Bachelor's degree in: Physics, mathematics, statistics, economics, or computer science.
Experience with marketplace platforms
Experience in data science roles at start-ups
Why join us?
How The Hiring Process Looks Like
We believe in a fast, transparent, and engaging hiring experience that allows both you and us to determine if there's a great fit. Here’s what our process looks like:
We value efficiency and respect for your time, so we aim to complete the process as quickly as possible. Our goal is to make this experience insightful and exciting for you, just as much as it is for us. Regardless of the outcome, we are committed to always providing feedback, ensuring that you walk away with valuable insights from your experience with us.
Trabajamos con personas que nos inspiran, que están en constante aprendizaje y que nos dan la oportunidad de aprender.
Nos preocupamos los unos por los otros profundamente y confiamos completamente en nuestros colegas.