Performance Marketing Specialist
Location
Seniority
AddedEducation
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CAREERS
Position Title Performance Marketing Specialist
Position Title
Performance Marketing Specialist
Department Digital & Social Media Marketing Reporting To CEO’s Office Location Hong Kong, India, Indonesia, Philippines, SIngapore (Remote)
About AddedEducation
AddedEducation is Asia’s leading education and talent development firm, guiding high-potential students and families through global university admissions, life design, and academic growth. We work with high-net-worth families and high-performing students across more than 15 countries.
As we continue to grow, we are building new business lines that deepen our value proposition to families—including psychometric assessments and high-end tutoring services. We’re looking for a sharp, entrepreneurial VP Strategic Initiatives to build and scale these new offerings from the ground up.
AddedEducation is seeking a Social Media & Community Manager to collaborate with the client acquisition and client delivery teams. This individual is the bridge between the marketing team and client acquisition, client delivery teams to ensure that campaigns are generating “relevant” and “qualified” leads based on the company’s business plans
AddedEducation is looking for a Performance Marketing Specialist who will collaboratively work with the marketing and client acquisition team. This individual is the bridge between the digital marketing/ social media team and client acquisition to ensure that campaigns are generating “relevant” and “qualified” online leads based on the company’s business plans
Responsibilities:
- Design, execute, and scale multi-channel client acquisition campaigns across key markets including India, Dubai, the Philippines, Indonesia, Hong Kong, Singapore, and upcoming regions.
- Develop localized marketing strategies while ensuring a consistent brand voice and measurable ROI across platforms like Google, Meta, SEO, SEM, and Display.
- Implement marketing automation and lead generation tactics to maximize conversions and funnel performance.
- Work closely with the leadership team to optimize the conversion funnel and report on growth insights, feedback, and outcomes.
- Analyze campaign performance across geographies using tools like Google Analytics, Meta Ads Manager, CRM dashboards, etc., to refine audience targeting and reduce CPL/CPA.
- Build and maintain performance dashboards to track KPIs such as demand funnel health, campaign ROI, strategic impact, and market penetration.
- Collaborate with the content and creative teams to tailor messaging and creatives for different cultural contexts and audience segments.
- Continuously run A/B tests and experiments to uncover what works best for different geographies and audience cohorts.
- Stay on top of digital trends, platform updates, and competitor strategies in each region.
Required Skills & Qualifications:
- Minimum 4 years of experience in digital/performance marketing or online sales.
- Proven success in multi-geography campaign management and audience segmentation.
- Strong analytical mindset with experience in data-driven campaign optimization.
- Proficient in tools like Google Analytics, Google Ads, Meta Ads Manager, and marketing automation platforms.
- Excellent communication skills and the ability to present complex results in a clear, impactful manner.
- Bachelor’s degree from a reputed institution.
- Highly organized, proactive, and comfortable working across time zones and with diverse teams.
- Experience in working with remote teams and startup environments is a plus.
Apply For This Position
What You Will Get From Us, In Return, Is:
- A highly collaborative environment that pushes you to think beyond your boundaries.
- A diverse workload keeps you continually stimulated.
- An open forum for the expression of ideas.
- Diverse opportunities to grow wings for your entrepreneurial ideas.
About
About
Our Team
Success Stories
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Early Advising Program
Academic Program
Sports Recruitment
Resources
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Our teams are based in
- Singapore
- Bengaluru
- Delhi
- Dubai
- Hong Kong
- Jakarta
- London
- Manila
- Mumbai
- San Francisco
- © AddedEducation | All Rights Reserved | Privacy Policy
About
Our Team
Success Stories
Services
Career Assessment
Early Advising Program
Academic Program
Sports Recruitment
Resources
Blog
Information Center
Join Us!
Our Jobs
Get in Touch
Our teams are based in
Singapore
Bangaluru
Delhi
Dubai
Hong Kong
Jakarta
London
Manila
Mumbai
San Francisco
© AddedEducation | All Rights Reserved | Privacy Policy
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